
Washmart Franchise
Laundry and dry-cleaning franchise: ₹12–17 L + GST (₹5 L fee), 250–500 sq ft; 182 open stores on its locator (Oct 2026), mostly outside metros.
Washmart franchise at a glance (terms checked Oct 2026)
Investment
₹12 L - ₹17 L
incl. equipment, fit-out, stock · excl. GST, rent deposit, working capital · + GST · In line with the category (typical ₹14.13 L–₹19.5 L, median ₹14.75 L, 6 verified brands)
Ongoing take
Not published as a figure: the franchise page says Washmart charges 'a low fixed monthly brand management fee or low single-digit royalty' (Oct 2026). The founder said in Oct 2023 that royalty was 5% of gross store sales (reported, not current terms).
Franchise fee
₹5 L
Payback
12–16 months
Brand's own claim · In line with the category (typical 12 mo–22 mo, median 15 mo, 6 verified brands)
- Disputes with franchisees: None found (records checked Oct 2026)
- Profit or loss: Profit of ₹0.1 Cr in FY25
- Company standing: Active and up to date with the registrar
Franchisor strength isn't franchisee profit — check real outlet numbers.
Outlets
182 verified
Brand claims 182
What we couldn't verify
- • Outlet closures
- • Franchisee satisfaction
- • Revenue trend
- • Ongoing take
Ask before you sign
- Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- Ask whether you get an exclusive territory, and how large it is.
- Ask the brand to respond to each red flag listed under Reputation & News.
Franchise terms checked against Washmart's official franchise page on 12 Oct 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.
Investment Breakdown
Per franchisorShown on the model card as '5 lakhs + GST'. Refund terms not published.
Brand's FAQ range by store size; whether it includes the franchise fee is not stated.
Not included in the published range; not stated.
Total excludes a charge whose amount Washmart doesn't disclose.
Ongoing charges
Model your own numbers in our calculator
Open the ROI calculator* Breakdown as published by Washmart. Washmart confirms 2 charges without disclosing the amount — get it in writing before you pay.
Ways to Partner with Washmart
2 partner models published by the brand. Figures it doesn't publish are left blank.
Unit franchise store
- Investment
- ₹12 L – ₹17 L
- Space
- 250 sq ft – 500 sq ft
- Fee
- ₹5 L
- Royalty / margin
- Franchisee keeps store profit after royalty/brand fee; Washmart claims up to 50–60% ROI a year (indicative)
- Territory
- Exclusive radius, usually 2–3 km
- Who it suits
- No laundry experience needed; ground-floor shop with 3-phase power
₹12–17 L + GST depending on store size; model card for 300–350 sq ft shows ₹17 L+ GST total.
Multi-unit / regional cluster
- Investment
- —
- Space
- —
- Fee
- —
- Royalty / margin
- —
- Territory
- —
- Who it suits
- —
Washmart says top performers can take multiple units or regional cluster franchises; its enquiry form offers a '₹40+ Lakhs (Master Franchise)' budget. No terms published.
Reported Elsewhere
Not verifiedWashmart doesn't publish these figures. Other sources have reported them, so they're here to give you a rough idea only. They may be out of date or wrong, and the real numbers can differ a lot — get them from the brand in writing before you decide.
- Royalty, as described by the founderReported by Founder B.P. Singh, Starter Story interview, Oct 2023 · The founder's own description in 2023; the franchise page now says only 'a low fixed monthly brand management fee or low single-digit royalty'.
- 5% of gross store sales*
Unit Economics
Brand's own figuresHow Washmart says an outlet's numbers work. These are illustrations, not guarantees — check them against existing franchisees before you sign.
Unit franchise store
- Gross marginFAQ says 60–75%; the franchise page says 60–70%. Gross, before rent and staff.
- 60 – 75 % of sales
- Operating costs (rent, staff, utilities, packaging, detergents)
- 25 – 35 % of revenue
- Average ticket per order
- ₹350 – ₹850 per order
- Annual ROI'Based on the performance of some of our existing stores', indicative only
- 50 – 60 %
- Payback (full capital recovery)
- 12 – 16 months
- Operational break-even
- 3 – 4 months
What Washmart Says You Can Earn
Brand claimWashmart's own claim — no evidence given. Figures are "up to" — the best case, not the typical outlet. These are not FranchiseChuno's estimates or a promise of earnings; ask existing franchisees what they actually make.
- Annual return on investmentYearly profit as a share of the total investment.
- up to 50% – 60%
- PaybackMonths until cumulative profit equals what you invested.
- up to 12 months – 16 months
- Operating break-evenMonths until monthly profit turns positive — not the same as getting your money back.
- up to 3 months – 4 months
Washmart's claims: ROI 'up to 50–60% annually' (model card), operating break-even in 3–4 months and full payback in 12–16 months (FAQ). The same model card gives the payback only as 'varies by location', and its disclaimer says the figures are based on 'some of our existing stores', are indicative and not a guarantee. The claims don't agree: a 12–16-month payback on ₹17 L implies roughly 75–100% a year, well above the 50–60% ROI it states. No sample size, P&L or audited store figures are published.
Reputation & News
4 red flags to checkWhat the press, courts and real franchisees or customers have said about Washmart — summarised by us, with every source linked.
- In the news· FY25
Founder's 2023 income figures are far above later filed revenue
In an Oct 2023 interview the founder put royalty income at about ₹60 L a month and supply sales at about ₹35 L a month (roughly ₹11 Cr a year). Enshine Services' filed revenue for FY25 was ₹7.4 Cr, with net profit of ₹8.3 L.
Source: Starter Story founder interview (Oct 2023); MCA filing via Tracxn (FY25) - In the news· Oct 2026
Store count differs across Washmart's own pages
The franchise page says 350+ stores in 122 cities; the home page counter says 182+ stores in 134+ cities, but text lower on the same home page says 350+ stores and its footer says 187+. The locator data lists 182 open stores (one in Nepal) and 35 'coming soon' (Oct 2026).
Source: Washmart website (the brand's own site) - employee_opinion★ 2.3/5 · 3 ratings
AmbitionBox: 2.3/5 from 3 employees
Very few reviews; the rating is low but the sample is tiny.
Source: AmbitionBox - In the news· Oct 2026
Franchise-page testimonials name cities with no store on its locator
The five store owners quoted on Washmart's franchise page are from Varanasi, Rajkot, Amritsar, Ujjain and Jammu; its store-locator data (10 Oct 2026) lists an open store only in Jammu. It also lists no store in Noida, where the founder says the first store opened. The quotes are brand-published and can't be checked.
Source: Washmart franchise page and store-locator data (the brand's own site)
Show 2 moreShow fewer
- In the news· Oct 2023
Founder interview: growth from Noida to 85+ stores
B.P. Singh described starting in Noida in 2020, franchising from 2021, a 5% royalty on gross sales and 85+ stores in 21 states by Oct 2023. Figures are the founder's own.
Source: Starter Story - Customer view★ 4.2/5 · 140 ratings
Customer app: 4.2/5 on Google Play (140 reviews)
Washmart's customer app (10K+ downloads) is rated 4.2 from 140 reviews; last updated May 2026.
Source: Google Play
Key Terms at Washmart
The clauses that shape day-to-day running and your exit — read these before the fee.
- Renewal
- Standard agreement is 5 years, renewable by mutual agreement with 'zero or minimal' renewal charges.
- Territory
- Washmart says it enforces an exclusive radius, usually 2–3 km depending on urban density.
- Supply & stock
- Washmart supplies its own detergent and solvent formulations to stores; in 2023 the founder said chemical and supply orders brought the company about ₹35 L a month.
- Payments to the brand
- Washmart says it charges 'a low fixed monthly brand management fee or low single-digit royalty'; the exact figure isn't published. (The founder said in Oct 2023 that royalty was 5% of gross store sales.)
- Other terms
- Stores may take B2B contracts (hotels, offices, salons, gyms) in their catchment, per the brand's FAQ.
Legal & Contract Summary
Key contract terms at a glance — read before you sign.
Agreement Type
Franchisee-Owned, Franchisee-Operated
Contract Duration
5 yearsRenewal Available
YesTerritory Exclusivity
—Non-Compete Clause
—Exit Clause
—Who Can Apply for Washmart
Conditions the brand sets for partners, and the licences the business needs.
- Shop: 250–500 sq ft carpet area on the ground floor with street visibilityRequired
- Power and water: 3-phase commercial connection (10–15 kW) and continuous water supply with drainageRequired
- Experience: None requiredPreferred
- Staff: 2–3 (counter/manager plus laundry and ironing operators)Required
Licences & registrations
| Licence | Issued by | Who gets it |
|---|---|---|
| Shop and establishment registration, GSTNot listed by Washmart; standard for any shop. | State labour department / GST | You |
About the Brand
Brand USP
Laundry and dry-cleaning franchise from Noida whose locator lists 182 open stores, a fifth of them in Arunachal Pradesh and Bihar (Oct 2026).
Why invest in Washmart?
Washmart by the Numbers
Source marked on each figure182 (incl. 1 in Nepal) + 35 'coming soon'
Open stores on its locator · 10 Oct 2026
Store locator182+ in 134+ cities, 26 states
Stores stated on the home page · Oct 2026
Brand claim350+ in 122 cities
Stores stated on the franchise page · Oct 2026
Brand claim₹7.4 Cr, net profit ₹8.3 L
FY25 revenue (Enshine Services) · FY25
Company filingWashmart Outlet Network
By state · 10 Oct 2026
- Arunachal Pradesh21
- Bihar19
- West Bengal18
- Maharashtra17
- Uttar Pradesh13
- Karnataka13
- Punjab9
- Odisha9
- Madhya Pradesh8
- Telangana8
- Jharkhand6
- Manipur5
+ 14 more
Outlet count over time
- Oct 202385
Oct 2023 (founder interview) · starterstory.com
- 10 Oct 2026182
Oct 2026 (locator, open stores) · washmart.in
These counts come from different sources — brand claims, press reports and store locators — so they aren't a like-for-like series. Treat the brand's own claims as the upper end.
Cities with Outlets
Show all 30 citiesHide the city list
Company Financials
Brand-level, publicly reportedThe franchisor's own company health — separate from what a single franchise outlet earns.
Revenue (FY25)
₹7.38 Cr
Net profit (FY25)
₹8.26 L
Employees (Sep 2026 (Tracxn, public source))
45
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.
Company Health Check
What Washmart's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.
- Status with the registrar
- Active
- Last AGM
- 30 Sep 2024
- Paid-up capital
- ₹1 L
Source: MCA data via Tracxn; Indian Kanoon (checked Oct 2026)
Full company recordsFinancials year by year, registered details, leadership and timelineShowHide
Company Profile
The legal entity behind the brand, its leadership, and its official channels.
- Registered name
- Enshine Services Private Limited
- Company type
- Private Limited Company
- CIN
- U93010UP2020PTC139434
- Incorporated
- 18 Dec 2020
- Headquarters
- Noida, Uttar Pradesh
Leadership
- BB.P. SinghFounder & Managing Director
Social presence
Company details source: MCA data via Tracxn
Washmart Timeline
Aug 2020
First Washmart store opens in Noida
As told by the founder in Oct 2023.
SourceDec 2020
Enshine Services Pvt Ltd incorporated in Noida
Source2021
Franchising starts late 2021; 25 stores within six months
Founder's account (Oct 2023): franchising began towards the end of 2021.
SourceOct 2023
85+ stores in 21 states, per the founder
SourceOct 2023Announced plan
Founder's target: 200 stores by the end of 2024
Stated in the Starter Story interview; the locator listed 182 open stores in Oct 2026.
SourceOct 2026
182 open stores on its locator, 35 more 'coming soon'
FranchiseChuno Analysis
Our analysis of verified dataHow Washmart looks once the numbers are checked side by side.
- •Investment in line with the Home & Personal Services medianMidpoint ₹14.5 L vs a category median of ₹14.8 L across brands on FranchiseChuno.
- ✓The franchisor company is profitableIts latest filed accounts show a net profit. That's the franchisor's money, not yours: a profitable franchisor doesn't mean its franchisees make money. Check real outlet numbers before you invest.
- ✓5 years of franchisingFranchising since 2021, with 182 outlets.
- ✓Outlet claim matches its store locator182 outlets on its own store locator (10 Oct 2026 (Washmart's store-locator data: 182 open stores incl. 1 in Kathmandu, Nepal; 35 more marked 'coming soon')), in line with the 182 it claims.
- !2 red flags in the news or public discussionSee Reputation & News below, and ask the brand to address each one.
Data completeness
100%
- ✓ Terms checked against the brand's own page
- ✓ Published investment (not an estimate)
- ✓ Franchise fee
- ✓ Royalty
- ✓ ROI or payback claim
- ✓ Agreement term
- ✓ Training details
- ✓ Outlet cities verified
- ✓ Company financials
- ✓ Legal entity
- ✓ News & public opinion checked
Ask Before You Sign
Questions tailored to what Washmart does and doesn't publish.
- 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- 2Ask whether you get an exclusive territory, and how large it is.
- 3Ask the brand to respond to each red flag listed under Reputation & News.
- 4Have a lawyer review the franchise agreement before paying anything.
- 5Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShowHide
Operations Required
What you'll need on the ground to run this franchise day-to-day.
Area Required
250 - 500 sq ft
Staff Needed
2 - 3 people
Setup Time
45 days
Owner Involvement
—
Best Locations
Not published
Business Type
Not published
Training & Support
What the brand provides to help you launch and run your franchise.
Operations Manual
Step-by-step playbook for running the outlet
Supply Chain Support
Vendor sourcing, inventory & logistics
Technology / POS
Billing, inventory, and management software
Marketing Support
National & local marketing campaigns
Launch Support
Pre-opening setup and grand-opening assistance
Ongoing Field Support
Regular visits and operational coaching
Training Programme
Ongoing Support
What Washmart franchisees say
We haven't yet heard from enough Washmart franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.
I run a Washmart outlet — share how it wentFrequently Asked Questions
What is the total investment for a Washmart franchise?
What return does Washmart say a franchise makes?
How long does Washmart say it takes to recover the investment?
When does a Washmart outlet break even?
What training does Washmart provide?
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