Pick My Laundry Franchise

Ways to Partner with Pick My Laundry

1 partner model published by the brand. Figures it doesn't publish are left blank.

How Pick My Laundry says an outlet's numbers work. These are illustrations, not guarantees — check them against existing franchisees before you sign.

Pick My Laundry's own claim — no evidence given. These are not FranchiseChuno's estimates or a promise of earnings; ask existing franchisees what they actually make.

Annual return on investmentYearly profit as a share of the total investment.

80% – 95%

PaybackMonths until cumulative profit equals what you invested.

18 months – 24 months

Operating break-evenMonths until monthly profit turns positive — not the same as getting your money back.

3 months – 4 months

Monthly profit

₹1.7 L

The franchise page shows '80%' annual ROI under 'Investment Details' and '95% Annual ROI' in a header. It also shows monthly profit ₹1.7 L, investment recovery 18–24 months and break-even 3–4 months. These do not agree: ₹1.7 L a month on ₹15 L is about 136% a year and a payback near 9 months. No sample size, store sales or franchisee data are given.

What the press, courts and real franchisees or customers have said about Pick My Laundry — summarised by us, with every source linked.

• Customer view· Apr 2017–Nov 2018

  Consumer-forum complaints (2017-18): late delivery, over-billed weight, damaged and missing clothes

  Six posts on consumercomplaints.in: an Apr 2017 complaint of unprofessional service and a 48-hour delivery promise missed; a Sep 2017 post saying 3.6 kg of clothes was billed as 7.6 kg and delivery was late; a Dec 2017 post saying a ₹4,200 jacket came back with cut marks after 8 days; an Apr 2018 post saying a ₹9,000 silk saree was soaked in water instead of dry-cleaned; an Oct 2018 post saying 15 kg of clothes returned as 14.1 kg; and a Nov 2018 post saying a dry-clean blazer never came back (refund of ₹3,500 sought). The forum does not verify posts and these are old; we found no recent complaints.

  Source: consumercomplaints.in
• Customer view· Oct 2026★ 4/5 · 3,080 ratings

  Play Store: 4.0 out of 5 from about 3,080 reviews (customer app)

  The 'Pick My Laundry' Android app, linked from the brand's site, shows 4.0 on the Play Store with 3.08K reviews and 1 lakh+ downloads (Oct 2026). These are customers, not franchisees.

  Source: Google Play
• In the news· 25 Nov 2016

  Inc42 (Nov 2016): first offline store in Gurugram, aimed at a franchise model

  Inc42 reported the start-up opened its first offline store at a Gurugram society, with coin-operated machines and steam ironing, 'aimed at creating a franchise model' and cutting last-mile logistics costs. It cited over 15,000 app downloads across Delhi, Gurugram and Noida.

  Source: Inc42
• In the news· 1 Nov 2016

  Inc42 (Nov 2016): undisclosed funding from Kedar Lele and GHV Accelerator

  The start-up raised an undisclosed amount; earlier, GHV Accelerator's programme gave $100,000 seed funding for 20% equity in Aug 2015. Planned use: more offline stores and NCR expansion.

  Source: Inc42

Services listed

From Pick My Laundry's home page (Oct 2026).

Source: Pick My Laundry website

Key Terms at Pick My Laundry

The clauses that shape day-to-day running and your exit — read these before the fee.

Legal & Contract Summary

Key contract terms at a glance — read before you sign.

About the Brand

The franchisor's own company health — separate from what a single franchise outlet earns.

A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.

Company Health Check

What Pick My Laundry's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.

Status with the registrar

Active

Last AGM

30 Sep 2019

Paid-up capital

₹5 L

Auditor

A V V & Associates

Brand trademark

Not checked: IP India's register needs a CAPTCHA, so the mark 'Pick My Laundry' was not searched (Oct 2026)

Source: MCA data via Tracxn; Indian Kanoon (checked Oct 2026)

How Pick My Laundry looks once the numbers are checked side by side.

• •Investment in line with the Home & Personal Services medianMidpoint ₹15 L vs a category median of ₹14.8 L across brands on FranchiseChuno.
• ✓Brand operating for 11 yearsFounded in 2015. The brand doesn't state when franchising began.
• !1 red flag in the news or public discussionSee Reputation & News below, and ask the brand to address each one.

Ask Before You Sign

Questions tailored to what Pick My Laundry does and doesn't publish.

1. 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
2. 2Ask for the one-time franchise fee in writing, and whether any part is refundable.
3. 3Ask for the royalty and any marketing-fund fee, and how they're calculated (on sales or profit).
4. 4Ask for the agreement term, renewal fee and exit or transfer terms.
5. 5Ask whether you get an exclusive territory, and how large it is.
6. 6Ask the brand to respond to each red flag listed under Reputation & News.
7. 7Have a lawyer review the franchise agreement before paying anything.
8. 8Visit 2–3 existing outlets and speak to their owners without the brand present.

What Pick My Laundry franchisees say

We haven't yet heard from enough Pick My Laundry franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.

Frequently Asked Questions