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SUB91

SUB91 Franchise

Food & BeverageEst. 2022Noida, Uttar Pradesh (corporate office, per brand contact page)

Sub-sandwich QSR; page shows Rs 20-30 lakh setup, 2% royalty, 15-24 month payback claim. Outlet counts differ across its own pages.

SUB91 franchise at a glance (terms checked Nov 2026)

Taking franchiseesModels: UnitTerms checked Nov 2026

Investment

₹20 L - ₹30 L

In line with the category (typical ₹6.5 L–₹28 L, median ₹23.5 L, 21 verified brands)

Ongoing take

2%

of gross sales · In line with the category (typical 0.5%–5.8%, median 4.5%, 14 verified brands)

Franchise fee

Not published

Payback

15–24 months

Brand's own claim · In line with the category (typical 12 mo–24 mo, median 18 mo, 13 verified brands)

FranchiseChuno ScoreNot scored yet — 26% of data verified
  • Ongoing take: 2% of sales in royalty and marketing fees
  • Believable payback: 15–24-month payback claimed

Outlets

Not published

What we couldn't verify

  • • Outlet closures
  • • Franchisee satisfaction
  • • Disputes with franchisees
  • • Profit or loss

Ask before you sign

  1. Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. Ask for the one-time franchise fee in writing, and whether any part is refundable.
  3. Ask for the agreement term, renewal fee and exit or transfer terms.

Franchise terms checked against SUB91's official franchise page on 8 Nov 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.

Investment Breakdown

Per franchisor
Franchise fee
Amount not disclosed

Not published on the franchise page; the setup cost is described as all-inclusive without a breakdown.

Total Investment—

SUB91 doesn't disclose the amount of any of these charges.

Ongoing charges

Royalty · 2% on monthly sales (gross or net not stated).₹0
Ongoing Royalty / Revenue Share2% on monthly sales (gross or net not stated)

Model your own numbers in our calculator

Open the ROI calculator

* Breakdown as published by SUB91. SUB91 confirms one charge without disclosing the amount — get it in writing before you pay.

Ways to Partner with SUB91

1 partner model published by the brand. Figures it doesn't publish are left blank.

Unit franchise

SUB91 franchise outlet

Investment
₹20 L – ₹30 L
Royalty / margin
Brand claims 15-24 months payback (label on page reads 'Annual return on investment')

Setup cost described as 'all-inclusive'; inclusions, outlet size and fee not published.

What SUB91 Says You Can Earn

Brand claim

SUB91's own claim — no evidence given. These are not FranchiseChuno's estimates or a promise of earnings; ask existing franchisees what they actually make.

PaybackMonths until cumulative profit equals what you invested.
15 months – 24 months

The page shows '15 - 24 Months' under a heading 'Expected ROI' with the caption 'Annual return on investment', which contradicts itself. A NewsNation brand story also reports a 15-24 month payback as a company estimate, not a guarantee. Testimonials on the page quote 40%, 58% and 50% ROI without a definition; none is independently verified.

Reputation & News

What the press, courts and real franchisees or customers have said about SUB91 — summarised by us, with every source linked.

  • In the news· 23 Oct 2026

    NewsNation English brand story on SUB91 (23 Oct 2026)

    Published in NewsNation's 'brand stories' section, it repeats company figures (32+ outlets in 30+ cities, Rs 20-30 lakh, 2% royalty, 15-24 month payback) and says they are company estimates, not guaranteed returns. It relies on company quotes and reads as branded content, not independent reporting.

    Source: NewsNation English
  • In the news

    OneIndia item on SUB91 franchise expansion

    A promotional-style item says SUB91 has 35+ outlets across 30 cities and quotes the founder. It carries an AI-summary note and cites company figures; it differs from the brand's own 32+, 41 and 40+ counts.

    Source: OneIndia
  • Franchisee view· 2 Nov 2026

    Testimonials on SUB91's franchise page

    Three brand-published partner quotes list investments of Rs 22-30 lakh and ROI of 40%, 58% and 50% with no definition. One reads 'within 1 years I own 1 profitable outlets' beside a '3 Outlets' tag. We could not verify any of them.

    Source: SUB91 franchise page (the brand's own site)

Legal & Contract Summary

Key contract terms at a glance — read before you sign.

Agreement Type

Not specified

Contract Duration

—

Renewal Available

—

Territory Exclusivity

—

Non-Compete Clause

—

Exit Clause

—

About the Brand

Brand USP

Indian-flavour submarine sandwiches on a Rs 20-30 lakh setup, with a 2% royalty (brand figures).

HeadquartersNoida, Uttar Pradesh (corporate office, per brand contact page)
SUB91 is a sub-sandwich quick-service brand. Its About page says it was founded in 2022 by two school friends, started at Kashmere Gate metro station in Delhi, and now grows through company-owned outlets and franchise partners from a corporate office in Noida. The site names Havesub India Private Limited as the operating company. A free company-data mirror (one page read, MCA21 not read) lists that company as incorporated on 30 January 2026 with Rs 1 lakh paid-up capital. That is later than the 2022 brand date, which can simply mean a new company was set up to run the franchise business; we have not confirmed which entity ran the earlier outlets, so ask which entity signs the agreement. The franchise page shows one route: an investment of Rs 20-30 lakh described as an 'all-inclusive setup cost', a 2% royalty on monthly sales (gross or net not stated), and a payback of 15-24 months. The franchise fee, outlet size, agreement term and what the setup cost covers are not published. The same figure carries a label reading 'Annual return on investment' on the page, which contradicts '15-24 months'; the brand's testimonials quote 40%, 58% and 50% ROI, which these months do not match, so treat the payback as an unverified claim. The page also says franchisees get staff training, store setup, marketing and operations support. What to check: the brand's outlet numbers disagree across its own pages (32+ stores on the home page, 20+ operational and 40+ franchise stores on the About page, 41 active outlets in its state table, 35+ in a promotional news item, 40+ partners in 50+ cities in a blog). The locator page loads its map by script and we could count only four individual store pages (Kashmere Gate, Amritsar, Noida, Mohali). The '96% franchise success rate' shown on the home page has no definition. Franchise partners' testimonials are published by the brand and could not be verified, and we found no independent franchisee reviews.

Why invest in SUB91?

- SUB91's franchise page shows an all-inclusive setup cost of Rs 20-30 lakh and a 2% royalty on monthly sales. - Its site names four live store pages with GSTINs (Delhi, Amritsar, Noida, Mohali) and lists upcoming cities. - The brand says it started in 2022 and runs both company-owned and franchised outlets.

SUB91 by the Numbers

As stated by the brand

32+

Stores opened (home page) · 2 Nov 2026

Brand claim

20+ / 40+

Operational stores / franchise stores (About page) · 2 Nov 2026

Brand claim

96%

Franchise success rate (undefined) · 2 Nov 2026

Brand claim

2.5M+

Customers served · 2 Nov 2026

Brand claim

SUB91 Outlet Network

By channel · 2 Nov 2026

Brand claim on home page: '32+ store opened' (franchised and company-owned not split): 32 outlets · 2 Nov 2026 · sub91.in

By state · 2 Nov 2026

  • Haryana (About-page table, 'Active Outlets')18
  • Punjab (About-page table, 'Active Outlets')14
  • Delhi NCR (About-page table, 'Active Outlets')7
  • Uttarakhand (About-page table, 'Active Outlets')1
  • Jammu (About-page table, 'Active Outlets')1

Cities with Outlets

Delhi, DelhiAmritsar, PunjabNoida, Uttar PradeshMohali, Punjab

Cities with Outlets

4 cities
Has an outlet
Major city, no outlet listed
Click a city to explore
Full company recordsFinancials year by year, registered details, leadership and timelineShow

Company Profile

The legal entity behind the brand, its leadership, and its official channels.

Registered name
Havesub India Private Limited
Company type
Private limited company
Headquarters
Noida, Uttar Pradesh (corporate office, per brand contact page)

Leadership

  • HHemant KhatanaCo-founder (as named on About page)
  • HHimanshu ChoudharyCo-founder (as named on About page)
  • AArjun NaagarCo-founder (as named on About page and in the NewsNation brand story)

Social presence

InstagramFacebookLinkedInYouTube

Company details source: Name as printed in the sub91.in footer ('A Unit of Havesub India Private Limited'). One free company-data mirror lists incorporation on 30 Jan 2026 and Rs 1 lakh paid-up capital; CIN omitted (one mirror only, MCA21 not read).

SUB91 Timeline

  1. 2022

    First SUB91 outlet at Kashmere Gate metro station, Delhi

    As stated on the About page.

  2. 30 Jan 2026

    Havesub India Private Limited incorporated (per one free mirror, not read on MCA21)

    The operating company named in the site footer.

    Source

FranchiseChuno Analysis

Our analysis of verified data

How SUB91 looks once the numbers are checked side by side.

  • •Investment in line with the Food & Beverage medianMidpoint ₹25 L vs a category median of ₹23.5 L across brands on FranchiseChuno.
  • •Brand operating for 4 yearsFounded in 2022. The brand doesn't state when franchising began.

Data completeness

55%

  • ✓ Terms checked against the brand's own page
  • ✓ Published investment (not an estimate)
  • â—‹ Franchise fee
  • ✓ Royalty
  • â—‹ ROI or payback claim
  • â—‹ Agreement term
  • ✓ Training details
  • ✓ Outlet cities verified
  • â—‹ Company financials
  • ✓ Legal entity
  • â—‹ News & public opinion checked

Ask Before You Sign

Questions tailored to what SUB91 does and doesn't publish.

  1. 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. 2Ask for the one-time franchise fee in writing, and whether any part is refundable.
  3. 3Ask for the agreement term, renewal fee and exit or transfer terms.
  4. 4Ask whether you get an exclusive territory, and how large it is.
  5. 5Have a lawyer review the franchise agreement before paying anything.
  6. 6Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShow

Operations Required

What you'll need on the ground to run this franchise day-to-day.

Area Required

—

Staff Needed

—

Setup Time

—

Owner Involvement

—

Best Locations

Not published

Business Type

Not published

Training & Support

What the brand provides to help you launch and run your franchise.

Operations Manual

Step-by-step playbook for running the outlet

Not published

Supply Chain Support

Vendor sourcing, inventory & logistics

Not published

Technology / POS

Billing, inventory, and management software

Not published

Marketing Support

National & local marketing campaigns

Not included

Launch Support

Pre-opening setup and grand-opening assistance

Not published

Ongoing Field Support

Regular visits and operational coaching

Not published

Training Programme

Page lists staff training, store setup, marketing support and operations guidance; hours, fee and duration not published.

Ongoing Support

Brand lists ongoing franchise support in day-to-day operations, marketing help to build footfall around the outlet, and hiring support. Terms and field-staff numbers not published.

What SUB91 franchisees say

We haven't yet heard from enough SUB91 franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.

I run a SUB91 outlet — share how it went

Frequently Asked Questions

What is the total investment for a SUB91 franchise?
SUB91 states an investment of ₹20 lakh–₹30 lakh. SUB91's franchise page and home page show 'Investment required: Rs 20 - 30 lakhs, all-inclusive setup cost' (Oct-Nov 2026). The page does not itemise what 'all-inclusive' covers, and the three testimonials list Rs 22, 25 and 30 lakh.
How long does SUB91 say it takes to recover the investment?
SUB91 states a payback of 15–24 months — the time for cumulative profit to equal the initial investment, as the brand claims it.
What training does SUB91 provide?
Page lists staff training, store setup, marketing support and operations guidance; hours, fee and duration not published.

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