Speego Vehicles Franchise
E-rickshaw maker's dealership; no published terms, est. ₹5–10 L* for stock and showroom. Claims 229+ dealers; FY25 revenue ₹34.5 Cr.
Speego Vehicles franchise at a glance (terms checked Oct 2026)
Investment
₹5 L - ₹10 L*
Estimate — not published by the brand · incl. stock, fit-out, working capital · excl. rent deposit
Ongoing take
No royalty
Franchise fee
No franchise fee
Payback
Not published
* Not verified — the brand doesn't publish this; the figure comes from other published sources or FranchiseChuno's estimate (see "Reported elsewhere" and "Our estimates" below). Real numbers can differ.
- Legal or regulatory action on record — see Reputation & News
- Disputes with franchisees: None found (records checked Oct 2026)
- Profit or loss: Profit of ₹0.2 Cr in FY25
- Company standing: Active and up to date with the registrar
Franchisor strength isn't franchisee profit — check real outlet numbers.
Outlets
229 (brand claim)
What we couldn't verify
- • Outlet closures
- • Franchisee satisfaction
- • Outlets we could verify
- • Outlet claim matches reality
Ask before you sign
- Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- Get a written, itemised cost breakdown — the brand hasn't published one.
- Ask for every upfront payment in writing — deposit, onboarding, equipment or stock — and which parts are refundable.
Franchise terms checked against Speego's official dealership page on 10 Oct 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.
Ways to Partner with Speego Vehicles
1 partner model published by the brand. Figures it doesn't publish are left blank.
E-rickshaw dealer
- Royalty / margin
- Margin on vehicles bought from Speego and resold; margin not published
- Who it suits
- Proprietors, partnerships and companies (archived 2023 dealer registration form)
No fee, deposit, minimum order, territory or term published.
Our Estimates
FranchiseChuno estimateSpeego Vehicles doesn't publish these, so here is our best read of the market and how we got there. They are our estimates, not the brand's figures — use them to plan, then confirm the real numbers in writing.
Investment to start a Speego dealership
₹5–10 L*
Speego publishes no investment or dealer terms. Most of the outlay is opening stock: a Morni DLX lists at about ₹1.55 L ex-showroom in Delhi (TrucksDekho, Oct 2026), so 3–5 vehicles at retail is about ₹4.7–7.8 L (a dealer buys below retail, so this leans high), plus roughly ₹1–2 L for showroom branding, spares and working capital. Rent and deposits are extra.
Unit-economics model · Oct 2026
Reputation & News
1 red flag to checkWhat the press, courts and real franchisees or customers have said about Speego Vehicles — summarised by us, with every source linked.
- Legal / regulatory· Jun 2025
Ex parte decree for unpaid exhibition bill (Jun 2025)
A Delhi commercial court ordered Speego to pay ₹1,65,232 plus 9% interest to an exhibition organiser after the company did not appear or file a defence.
Source: Delhi District Court via Indian Kanoon - Legal / regulatory· Jan 2023
Court route needed to register e-rickshaws in West Bengal (Jan 2023)
West Bengal had stopped registering battery e-rickshaws because of a pending title suit; the Calcutta High Court directed registration of Speego's vehicles subject to conditions.
Source: Calcutta High Court via Indian Kanoon - employee_opinion· Dec 2023★ 4.7/5 · 2 ratings
Employee rating 4.7/5 on AmbitionBox (2 reviews, 2023)
Two reviews, both from accountants in New Delhi (Jan and Dec 2023). Too few to read much into.
Source: AmbitionBox
Legal & Contract Summary
Key contract terms at a glance — read before you sign.
Agreement Type
You buy and resell the brand's products
Contract Duration
—Renewal Available
—Territory Exclusivity
—Non-Compete Clause
—Exit Clause
—Who Can Apply for Speego Vehicles
Conditions the brand sets for partners, and the licences the business needs.
- Business entity: Proprietor, partnership, limited or private limited company (2023 dealer form)Required
- PAN and tax registration: PAN and VAT/CST number asked on the 2023 dealer form (now GST)Required
- Existing e-rickshaw business: Form asks whether you already sell e-rickshaws and for which brands; not stated as mandatoryRequired
About the Brand
Brand USP
A Delhi e-rickshaw maker selling two brands, Speego and Morni, through dealers it puts at 229+.
Why invest in Speego Vehicles?
Speego Vehicles by the Numbers
As stated by the brand229+
Dealers · Oct 2026
Brand claim22+ (main site); 25+ (second site)
States · Oct 2026
Brand claim8+ (passenger e-rickshaws, e-cart loader, electric auto)
Products · Oct 2026
Brand claimGhevra (Mundka), Delhi; Asoda, Bahadurgarh, Haryana
Plants · Oct 2026
Brand claimSpeego Vehicles Outlet Network
Outlet count over time
- Jan 2019125
Dealers claimed on its homepage, Jan 2019 · web.archive.org
- Aug 2022230
Dealers claimed on its homepage, Aug 2022 · web.archive.org
- Dec 2023230
Dealers claimed on its homepage, Dec 2023 · web.archive.org
- Oct 2026229
Dealers claimed on its homepage, Oct 2026 · speegovehicles.com
These counts come from different sources — brand claims, press reports and store locators — so they aren't a like-for-like series. Treat the brand's own claims as the upper end.
Company Financials
Brand-level, publicly reportedThe franchisor's own company health — separate from what a single franchise outlet earns.
Revenue (FY25)
₹34.47 Cr
Net profit (FY25)
₹17.58 L
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.
Company Health Check
What Speego Vehicles's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.
- Status with the registrar
- Active
- Annual filings
- Up to date
- Last AGM
- 30 Sep 2024
- Paid-up capital
- ₹1 L
- Brand trademark
- Registered — 'SPEEGO' device mark, Class 12 (electric rickshaws, e-carts and other EVs), application 2864295 filed 17 Dec 2014, valid to 17 Dec 2034
Source: MCA filings via Tracxn; Indian Kanoon; IP India records via Quick Company (checked Oct 2026)
Full company recordsFinancials year by year, registered details, leadership and timelineShowHide
Speego Vehicles Financials Over Time
Figures for the brand, from filed or reported accounts.
Source: MCA filings via Tracxn
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.
Company Profile
The legal entity behind the brand, its leadership, and its official channels.
- Registered name
- Speego Vehicles Co Private Limited
- Company type
- Private Limited Company
- CIN
- U35911DL2014PTC273151
- Incorporated
- 13 Nov 2014
- Headquarters
- East Punjabi Bagh, Delhi
Leadership
- AAman GoelDirector (named as a CEO on its 2023 dealer page)
- TTarun GoelDirector
- SSubhash GoelNamed as a CEO on its 2023 dealer page; not among the current directors in MCA data (Feb 2026)
Social presence
Company details source: MCA records via Tracxn
Speego Vehicles Timeline
Nov 2014
Speego Vehicles Co Pvt Ltd incorporated in Delhi
SourceDec 2014
'SPEEGO' trademark application filed (Class 12)
Now registered, valid to Dec 2034.
SourceJan 2019
Homepage claims 125+ dealers
SourceAug 2022
Homepage claims 230+ dealers in 22+ states
SourceJan 2023
Calcutta High Court directs West Bengal to register Speego e-rickshaws
Subject to conditions, in WPA 718 of 2023.
SourceFY24
Revenue peaks at ₹58.3 Cr
Falls to ₹34.5 Cr in FY25 (filings via Tracxn).
SourceOct 2026
Homepage claims 229+ dealers
FranchiseChuno Analysis
Our analysis of verified dataHow Speego Vehicles looks once the numbers are checked side by side.
- ✓The franchisor company is profitableIts latest filed accounts show a net profit. That's the franchisor's money, not yours: a profitable franchisor doesn't mean its franchisees make money. Check real outlet numbers before you invest.
- ✓Brand operating for 12 yearsFounded in 2014. The brand doesn't state when franchising began.
- !1 red flag in the news or public discussionSee Reputation & News below, and ask the brand to address each one.
Data completeness
45%
- ✓ Terms checked against the brand's own page
- ○ Published investment (not an estimate)
- ○ Franchise fee
- ○ Royalty
- ○ ROI or payback claim
- ○ Agreement term
- ✓ Training details
- ○ Outlet cities verified
- ✓ Company financials
- ✓ Legal entity
- ✓ News & public opinion checked
Ask Before You Sign
Questions tailored to what Speego Vehicles does and doesn't publish.
- 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- 2Get a written, itemised cost breakdown — the brand hasn't published one.
- 3Ask for every upfront payment in writing — deposit, onboarding, equipment or stock — and which parts are refundable.
- 4Ask exactly how your margin or commission is calculated, when it's paid, and whether the brand can change it.
- 5Ask for the agreement term, renewal fee and exit or transfer terms.
- 6Ask whether you get an exclusive territory, and how large it is.
- 7Ask the brand to respond to each red flag listed under Reputation & News.
- 8Have a lawyer review the franchise agreement before paying anything.
- 9Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShowHide
Operations Required
What you'll need on the ground to run this franchise day-to-day.
Area Required
—
Staff Needed
—
Setup Time
—
Owner Involvement
—
Best Locations
Not published
Business Type
Not published
Training & Support
What the brand provides to help you launch and run your franchise.
Operations Manual
Step-by-step playbook for running the outlet
Supply Chain Support
Vendor sourcing, inventory & logistics
Technology / POS
Billing, inventory, and management software
Marketing Support
National & local marketing campaigns
Launch Support
Pre-opening setup and grand-opening assistance
Ongoing Field Support
Regular visits and operational coaching
Training Programme
Ongoing Support
What Speego Vehicles franchisees say
We haven't yet heard from enough Speego Vehicles franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.
I run a Speego Vehicles outlet — share how it wentFrequently Asked Questions
What is the total investment for a Speego Vehicles franchise?
What training does Speego Vehicles provide?
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