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Point S

Point S Franchise

Automobile & EVEst. 1971New Delhi (Point S India); Lyon, France (Point S Development)

Tyre and car-service franchise for garages and new investors, est. ₹8–90 L*; 55 outlets on its India locator (Sep 2026), 7,244 worldwide.

Point S franchise at a glance (terms checked Sept 2026)

Taking franchiseesTerms checked Sept 2026

Investment

₹8 L - ₹90 L*

Estimate — not published by the brand

Ongoing take

Not published

Franchise fee

Not published

Payback

Not published

* Not verified — the brand doesn't publish this; the figure comes from other published sources or FranchiseChuno's estimate (see "Reported elsewhere" and "Our estimates" below). Real numbers can differ.

56Fair · provisionalFranchiseChuno Score · 54% of data verified
  • Disputes with franchisees: None found (records checked Sep 2026)
  • Profit or loss: Profit of ₹0.1 Cr in FY25
  • Company standing: Active and up to date with the registrar

Franchisor strength isn't franchisee profit — check real outlet numbers.

Outlets

55 verified

Brand claims 70

What we couldn't verify

  • • Outlet closures
  • • Franchisee satisfaction
  • • Network growth
  • • Ongoing take

Ask before you sign

  1. Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. Get a written, itemised cost breakdown — the brand hasn't published one.
  3. Ask for the one-time franchise fee in writing, and whether any part is refundable.

Franchise terms checked against Point S India's official franchise page on 27 Sept 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.

Our Estimates

FranchiseChuno estimate

Point S doesn't publish these, so here is our best read of the market and how we got there. They are our estimates, not the brand's figures — use them to plan, then confirm the real numbers in writing.

  • New Point S tyre and service outlet (greenfield)

    ₹40–90 L*

    A 1,500–3,000 sq ft roadside workshop: 3D wheel alignment ₹4–8 L, balancer and tyre changer ₹2–4 L, hoist/lift and tools ₹3–6 L, tyre, lubricant and battery opening stock ₹15–35 L, civil work, branding and signage to Point S standards ₹8–20 L, and rent deposit plus 3–6 months' working capital ₹8–17 L. Point S publishes none of these.

    Unit-economics model · Sep 2026

  • Converting an existing tyre shop or garage to Point S

    ₹8–25 L*

    An operating tyre dealer already has stock and most equipment; conversion mainly means Point S branding and signage (₹3–8 L), filling equipment gaps such as alignment or nitrogen (₹3–10 L), and any joining fee (not published, assumed ₹1–5 L). Point S says the investment depends on location, size and existing infrastructure.

    Analyst judgement · Sep 2026

Reputation & News

1 red flag to check

What the press, courts and real franchisees or customers have said about Point S — summarised by us, with every source linked.

  • In the news· Sep 2026

    Indian franchisor's revenue fell 44% in FY25

    Filings compiled by Tracxn show Point S India Pvt Ltd's revenue fell from ₹42.6 L in FY24 to ₹24.0 L in FY25, with profit down from ₹19.0 L to ₹6.45 L. The company's own income is small relative to its 70+ outlet claim.

    Source: Tracxn — company filings
  • In the news· Dec 2017

    Point S opened its first branded Indian stores in 2017

    Point S Development announced its first branded locations in Ludhiana (Punjab) and Kochi (Kerala) on 14 December 2017, run through regional master franchisees and intended as showcases to recruit more franchisees. The current Indian business is run by Point S India Pvt Ltd, a subsidiary set up in November 2020.

    Source: Point S Development newsroom
  • In the news· Nov 2016

    India entry announced through three regional master franchisees

    In November 2016 Point S Development said it would enter India through master franchise agreements with Deviate Enterprises (Delhi and Punjab), GIAAN International (Maharashtra and Goa) and Tyrekada (Kerala), converting 25+ stores in 2017 and aiming for 100+ points of sale in those five states in the medium term.

    Source: Point S Development newsroom

Brands a franchisee can sell

CategoryPartner brands
TyresGoodyear, Michelin, Apollo, Pirelli, Dunlop, Ralson, MRL
LubricantsLiqui-Moly, TotalEnergies
BatteriesTata Green
Car careTurtle Wax
EquipmentATS Elgi, Manatec, Snap-on, ARO, ICON

Source: Point S India franchise page

Services offered at Point S outlets

  • Car tyres and motorcycle tyres
  • Tractor and agricultural tyre services
  • Wheel alignment and wheel balancing
  • Engine oil and lubrication
  • Car servicing
  • Brakes
  • Shock absorbers
  • Air conditioning

Source: Point S India website

Legal & Contract Summary

Key contract terms at a glance — read before you sign.

Agreement Type

FOFO

Franchisee-Owned, Franchisee-Operated

Contract Duration

—

Renewal Available

—

Territory Exclusivity

—

Non-Compete Clause

—

Exit Clause

—

Who Can Apply for Point S

Conditions the brand sets for partners, and the licences the business needs.

  • Who can apply: Existing tyre shop or garage owners, car service centre operators, or new investors entering the automotive aftermarketPreferred
  • Premises: A suitable commercial premises or identified business locationRequired
  • Automotive experience: Not required (new investors accepted)Preferred
  • Customer promises: No work without prior explanation and approval, standardised service, fair prices with no hidden chargesRequired

About the Brand

Brand USP

A global tyre and car-care brand that lets existing tyre dealers and garages stay independent owners while trading under one standard.

Parent CompanyPoint S Development SAS, Lyon, France
Franchising Since2017
HeadquartersNew Delhi (Point S India); Lyon, France (Point S Development)
Point S is a French-origin network of independent tyre dealers and car-maintenance workshops, founded in 1971; its group site says it has 7,244 points of sale in 54 countries. In India it operates through Point S India Private Limited, incorporated in Delhi in November 2020 and registered as a subsidiary of a foreign company; the brand names Point S Development SAS (Lyon) as the parent. The brand cites anywhere from 50+ to 70+ operational outlets in India (its store locator listed 55 across 14 states in September 2026) and 85+ franchise agreements signed, with a stated aim of 500+ outlets in five years. The model suits existing tyre shops and garages as much as new investors: outlets are independently owned and operated by franchisee members, who sell tyres from brands such as Goodyear, Michelin, Apollo, Pirelli, Dunlop, Ralson and MRL, plus Liqui-Moly and TotalEnergies lubricants, Tata Green batteries and Turtle Wax car care, and offer alignment, balancing, servicing, brakes, AC and oil changes. Point S India provides the brand, training and onboarding, operating systems, store-locator listing and network-level marketing. Point S India does not publish its investment, franchise fee, royalty, space requirement or payback figures; it says the investment depends on location, outlet size and existing infrastructure. Our estimate is about ₹8–25 L to convert an existing tyre shop and ₹40–90 L for a new outlet. Point S India itself is small: its filings show revenue of about ₹24 L and a profit of ₹6.45 L in FY25, down from ₹42.6 L revenue in FY24, after a loss in FY23. Those are the franchisor's own figures and say nothing about what an outlet earns; check real outlet numbers with existing Point S franchisees.

Why invest in Point S?

- Part of Point S, founded in France in 1971, which says it has 7,244 points of sale in 54 countries - Franchisees stay independent owners and get access to Goodyear, Michelin, Apollo, Pirelli and Dunlop tyres plus lubricant, battery and equipment partners - 55 outlets listed across 14 Indian states (brand cites up to 70+) and 85+ agreements signed, with a stated goal of 500+ outlets in five years

Point S by the Numbers

Source marked on each figure

70+ (the same page also says 50+)

Operational outlets in India · Sep 2026

Brand claim

55 across 14 states

Outlets on the store locator · Sep 2026

Store locator

85+

Franchise agreements signed in India · Sep 2026

Brand claim

7,244 points of sale in 54 countries

Global network · Sep 2026

Brand claim

$5 billion

Global retail turnover · Sep 2026

Brand claim

November 2020

Indian subsidiary incorporated

Company filing

500+ outlets

Five-year India goal · Sep 2026

Brand claim

Point S Outlet Network

By state · Sep 2026

  • Andhra Pradesh13
  • Haryana12
  • Telangana8
  • Kerala5
  • Karnataka4
  • Maharashtra3
  • Uttar Pradesh3
  • Delhi1
  • Gujarat1
  • Jammu & Kashmir1
  • Punjab1
  • Rajasthan1

+ 2 more

Cities with Outlets

Show all 14 cities
Gurgaon, HaryanaDelhi, DelhiNoida, Uttar PradeshGhaziabad, Uttar PradeshJammu, Jammu and KashmirHaridwar, UttarakhandBangalore, KarnatakaHubballi, KarnatakaKochi, KeralaKozhikode, KeralaVisakhapatnam, Andhra PradeshTirupati, Andhra PradeshHyderabad, TelanganaWarangal, Telangana

Cities with Outlets

14 cities
Has an outlet
Major city, no outlet listed
Click a city to explore

Company Financials

Brand-level, publicly reported

The franchisor's own company health — separate from what a single franchise outlet earns.

Revenue (FY25)

₹24 L

Net profit (FY25)

₹6.45 L

Source: Tracxn — Point S India Private Limited, FY25 financials (from company filings)

A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.

Company Health Check

What Point S's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.

Status with the registrar
Active
Last AGM
30 Sep 2025
Paid-up capital
₹20 L

Group companies

  • Point S Development SAS (Lyon, France)Holding company

Source: Tracxn — MCA filings for Point S India Pvt Ltd (paid-up capital as of 12 Dec 2025; pulled 27 Sep 2026) (checked Dec 2025)

Full company recordsFinancials year by year, registered details, leadership and timelineShow

Point S Financials Over Time

Figures for the brand, from filed or reported accounts.

FY21
₹0
Loss ₹2.53 L
FY22
₹12.31 L
Profit ₹3.5 L
FY23
₹1.99 L▼ 84%
Loss ₹8.78 L
FY24
₹42.59 L▲ 2045%
Profit ₹19.01 L
FY25
₹24 L▼ 44%
Profit ₹6.45 L

Source: Tracxn — Point S India Pvt Ltd (MCA filings)

A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.

Company Profile

The legal entity behind the brand, its leadership, and its official channels.

Registered name
Point S India Private Limited
Company type
Private Limited (subsidiary of a foreign company)
CIN
U50400DL2020FTC372920
Incorporated
9 Nov 2020
Headquarters
New Delhi (Point S India); Lyon, France (Point S Development)

Leadership

  • FFabien BouquetCEO, Point S International

Social presence

FacebookInstagramLinkedInX

Company details source: Tracxn — company filings

Point S Timeline

  1. 1971

    Point S founded in France

    Began as a group of independent tyre dealers.

    Source
  2. Nov 2016

    India entry announced through three regional master franchisees

    Deviate Enterprises (Delhi and Punjab), GIAAN International (Maharashtra and Goa) and Tyrekada (Kerala); target of 25+ converted stores in 2017.

    Source
  3. 14 Dec 2017

    First branded stores in India

    Opened in Ludhiana and Kochi through regional master franchisees.

    Source
  4. 9 Nov 2020

    Point S India Private Limited incorporated

    Registered in Delhi as a subsidiary of a company incorporated outside India (MCA class).

    Source
  5. 2026

    85+ franchise agreements in India

    Brand cites 70+ operational outlets (55 on its store locator) in 14 states; goal of 500+ outlets in five years.

FranchiseChuno Analysis

Our analysis of verified data

How Point S looks once the numbers are checked side by side.

  • ✓The franchisor company is profitableIts latest filed accounts show a net profit. That's the franchisor's money, not yours: a profitable franchisor doesn't mean its franchisees make money. Check real outlet numbers before you invest.
  • ✓9 years of franchisingFranchising since 2017, with 70 outlets.
  • ✓Outlet claim matches its store locator55 outlets on its own store locator (Sep 2026), in line with the 70 it claims.
  • !1 red flag in the news or public discussionSee Reputation & News below, and ask the brand to address each one.

Data completeness

55%

  • ✓ Terms checked against the brand's own page
  • ○ Published investment (not an estimate)
  • ○ Franchise fee
  • ○ Royalty
  • ○ ROI or payback claim
  • ○ Agreement term
  • ✓ Training details
  • ✓ Outlet cities verified
  • ✓ Company financials
  • ✓ Legal entity
  • ✓ News & public opinion checked

Ask Before You Sign

Questions tailored to what Point S does and doesn't publish.

  1. 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. 2Get a written, itemised cost breakdown — the brand hasn't published one.
  3. 3Ask for the one-time franchise fee in writing, and whether any part is refundable.
  4. 4Ask for the royalty and any marketing-fund fee, and how they're calculated (on sales or profit).
  5. 5Ask for the agreement term, renewal fee and exit or transfer terms.
  6. 6Ask whether you get an exclusive territory, and how large it is.
  7. 7Ask the brand to respond to each red flag listed under Reputation & News.
  8. 8Have a lawyer review the franchise agreement before paying anything.
  9. 9Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShow

Operations Required

What you'll need on the ground to run this franchise day-to-day.

Area Required

—

Staff Needed

—

Setup Time

—

Owner Involvement

—

Best Locations

Not published

Business Type

Not published

From First Call to Launch

Point S's onboarding process, step by step.

  1. 1

    Location and premises review

    Point S India reviews the proposed location, premises and business goals with the applicant.

  2. 2

    Onboarding and training

    Complete onboarding and staff training, then launch the Point S outlet.

Training & Support

What the brand provides to help you launch and run your franchise.

Operations Manual

Step-by-step playbook for running the outlet

Not published

Supply Chain Support

Vendor sourcing, inventory & logistics

Included

Technology / POS

Billing, inventory, and management software

Not published

Marketing Support

Brand campaigns are managed at network level, with digital marketing and social media support and a listing on the Point S India store locator.

Included

Launch Support

Pre-opening setup and grand-opening assistance

Not published

Ongoing Field Support

Regular visits and operational coaching

Not published

Who Does What

Per franchisor

How Point S splits the work between the brand and you, as the brand describes it.

Point S

Handled centrally by the brand

  1. 1

    Brand and systems

    Point S India provides the brand, training, operational systems and ongoing support.

  2. 2

    Products and partners

    Access to partner tyre, lubricant, battery, car-care and equipment brands, with supplier relationships and global sourcing.

  3. 3

    Marketing

    Network-level brand campaigns, digital and social media support, and a listing on the store locator.

You (franchisee)

Your local responsibilities

  1. 1

    Own and run the outlet

    Outlets are independently owned and operated by franchisee members from a suitable commercial premises.

  2. 2

    Customer promises

    Follow the three network promises: no work without prior explanation and approval, standardised service, and fair prices with no hidden charges.

Training Programme

Commercial and technical training for franchisee staff; full training and onboarding before launch.

Ongoing Support

Brand, digital marketing and operations assistance; supplier relationships and product access including global sourcing; network-level brand campaigns and social media support; listing on the Point S store locator; equipment partner tie-ups.

What Point S franchisees say

We haven't yet heard from enough Point S franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.

I run a Point S outlet — share how it went

Frequently Asked Questions

What is the total investment for a Point S franchise?
An estimated ₹8 lakh–₹90 lakh. Estimate — Point S India doesn't publish an investment figure; it says the amount depends on location, outlet size and existing infrastructure. FranchiseChuno estimate: about ₹8–25 L to convert an existing tyre shop or garage, ₹40–90 L for a new outlet.
What training does Point S provide?
Commercial and technical training for franchisee staff; full training and onboarding before launch.
Can my existing tyre shop or garage become a Point S outlet?
Yes. Point S India says it looks for existing tyre shop and garage owners and car service centre operators as well as new investors, and outlets stay independently owned and operated by the franchisee member.
Am I tied to one tyre brand?
Point S India says franchisees get access to several partner brands: Goodyear, Michelin, Apollo, Pirelli, Dunlop, Ralson and MRL tyres, Liqui-Moly and TotalEnergies lubricants, Tata Green batteries and Turtle Wax car care.
How many Point S outlets actually operate in India?
Its store locator listed 55 outlets across 14 states in September 2026, most in Andhra Pradesh (13), Haryana (12) and Telangana (8). That is fewer than the brand's franchise page claims: 70+ operational outlets in one place and 50+ in another, with 85+ agreements signed.
How big is Point S's Indian company?
Small. Filings compiled by Tracxn show Point S India Pvt Ltd earned about ₹24 L in revenue and ₹6.45 L profit in FY25, down from ₹42.6 L revenue in FY24, on paid-up capital of ₹20 L.
Is this Point S's first attempt at India?
No. Point S Development announced in November 2016 that it would enter India through three regional master franchisees, and opened branded stores in Ludhiana and Kochi in December 2017; the current Indian company, Point S India Pvt Ltd, was set up in November 2020.

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