Chicago Pizza Franchise
Slice-pizza chain from Delhi: casual dine-in franchise about ₹22–25 L + taxes incl. ₹7 L fee, 6% royalty; locator lists ~86 outlets vs 250+ claimed.
Chicago Pizza franchise at a glance (terms checked Oct 2026)
Investment
₹22 L - ₹25 L
incl. fee, equipment, fit-out · excl. GST · + GST · In line with the category (typical ₹7.5 L–₹31.38 L, median ₹24 L, 18 verified brands)
Ongoing take
6%
of gross sales · In line with the category (typical 0%–6%, median 4%, 11 verified brands)
Franchise fee
₹7 L
Payback
Not published
- Franchisor made a loss of ₹0 Cr in FY25
- Claims 250 outlets; its own locator lists 86
- Legal or regulatory action on record — see Reputation & News
- Disputes with franchisees: None found (records checked Oct 2026)
- Company standing: Active and up to date with the registrar
- Ongoing take: 6% of sales in royalty and marketing fees
Outlets
86 verified
Brand claims 250
What we couldn't verify
- • Outlet closures
- • Franchisee satisfaction
- • Network growth
- • Fee refund
Ask before you sign
- Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- Ask for the agreement term, renewal fee and exit or transfer terms.
- Ask whether you get an exclusive territory, and how large it is.
Franchise terms checked against Chicago Pizza's official franchise page on 3 Oct 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.
Investment Breakdown
Per franchisor2025 franchise deck; taxes extra
2025 franchise deck; civil and branding work by a brand-authorised contractor is extra and its cost isn't stated
Model your own numbers in our calculator
Open the ROI calculator* Breakdown as published by Chicago Pizza.
Ways to Partner with Chicago Pizza
3 partner models published by the brand. Figures it doesn't publish are left blank.
Unit franchise (casual dine-in)
- Investment
- ₹22 L – ₹25 L
- Fee
- ₹7 L
The 2025 deck gives these terms for its 'casual dine-in' concept (full-size menu): total about ₹22–25 L plus taxes, 6% monthly royalty, 5 staff. Costs for kiosk or takeaway-counter formats aren't published.
Master franchise (state / country)
- Investment
- —
- Fee
- —
The 2025 deck names master franchisees for Gujarat, Jharkhand/Bihar and the UAE but publishes no master-franchise terms.
Chicago Pizza lounge (beer and wine)
- Investment
- ₹35 L
- Fee
- —
About ₹35 L, stated in a brand-issued press release in Jul 2022; not on the current franchise page.
Reputation & News
3 red flags to checkWhat the press, courts and real franchisees or customers have said about Chicago Pizza — summarised by us, with every source linked.
- Legal / regulatory· May 2026
Franchisee dispute referred to arbitration
The Delhi High Court appointed an arbitrator in May 2026 for a franchisee's claims of about ₹55 L under a 2023 unit franchise agreement. The claims are alleged and undecided.
Source: Delhi High Court via Indian Kanoon - Customer view★ 3.4/5 · 79 ratings
Ordering app rated 3.4/5
Chicago Pizza's Android ordering app is rated 3.4 out of 5 from 79 reviews (10K+ downloads; last updated Jul 2024).
Source: Google Play - Customer view★ 3.1/5 · 202 ratings
Mall of India (Noida) outlet rated 3.1/5 for dining on Zomato
Zomato's Sector 18, Noida listing (the DLF Mall of India counters) is rated 3.1 out of 5 for dining from 202 ratings and 3.4 out of 5 for delivery from 643 ratings.
Source: Zomato - employee_opinion★ 4.7/5 · 14 ratings
Employees rate it 4.7/5 on a small sample
AmbitionBox shows 4.7 out of 5 from 14 employee ratings, too few to draw firm conclusions.
Source: AmbitionBox
Show 1 moreShow fewer
- In the news· Jul 2022
Brand press release on Nagpur lounge and growth plans
A paid press release (ANI/PNN, Jul 2022) claimed 100+ outlets, about 50 franchise enquiries a day and a ₹1,000 Cr revenue goal within three years; filings show FY25 revenue of ₹32.1 Cr.
Source: ANI press release via ThePrint
Key Terms at Chicago Pizza
The clauses that shape day-to-day running and your exit — read these before the fee.
- Renewal
- The 2025 franchise deck describes a 'life time' agreement term.
- Supply & stock
- The brand supplies all machines and movable equipment and the start-up food material; the franchisee arranges fixtures and a listed set of local purchases.
- Who pays for what
- Extra support teams from head office, if needed, are charged to the franchisee.
- Site renovation is done by the franchisee at actual cost, on the brand's recommendation.
- Other terms
- The 2025 franchise deck says Chicago Pizza does not provide any financing to franchisees.
- Other terms
- The Oct 2023 unit franchise agreement quoted by the Delhi High Court sends disputes to arbitration, with the franchisor alone naming the arbitrator and the franchisee bearing arbitration costs; courts at New Delhi have jurisdiction. In May 2026 the court appointed an independent arbitrator under the Delhi International Arbitration Centre, with costs shared equally.
Legal & Contract Summary
Key contract terms at a glance — read before you sign.
Agreement Type
Franchisee-Owned, Franchisee-Operated
Contract Duration
—Renewal Available
—Territory Exclusivity
—Non-Compete Clause
—Exit Clause
—Who Can Apply for Chicago Pizza
Conditions the brand sets for partners, and the licences the business needs.
- Staff: 5 employees hired by the franchisee and trained by the franchisorRequired
Licences & registrations
| Licence | Issued by | Who gets it |
|---|---|---|
| FSSAI food business licence/registrationRequired for any food outlet; Chicago Pizza doesn't say who arranges it. | FSSAI | You |
About the Brand
Brand USP
Sells slices of an 18-inch 'Monster' pizza from small takeaway counters, baked in conveyor ovens the franchisor supplies.
Why invest in Chicago Pizza?
Chicago Pizza by the Numbers
Source marked on each figure250+ franchises and 17 company-owned outlets
Franchise outlets claimed · Jul 2025
Brand claim91 entries, about 86 distinct (85 in India, 1 in Dubai)
Outlets on own locator · 3 Oct 2026
Store locator₹32.1 Cr (net loss ₹2.75 L)
FY25 revenue of the franchisor · FY25
Company filingChicago Pizza Outlet Network
By state · 3 Oct 2026
- Uttar Pradesh21
- Delhi12
- Bihar11
- Punjab8
- Haryana7
- Karnataka6
- Assam5
- Maharashtra4
- Gujarat3
- Odisha3
- Goa2
- Uttarakhand2
+ 6 more
By country · 3 Oct 2026
United Arab Emirates (Dubai): 1 outlets · 3 Oct 2026 · chicagopizza.in
Cities with Outlets
Show all 20 citiesHide the city list
Company Financials
Brand-level, publicly reportedThe franchisor's own company health — separate from what a single franchise outlet earns.
Revenue (FY25)
₹32.11 Cr
Net loss (FY25)
₹2.75 L
Employees (Aug 2025)
9
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.
Company Health Check
What Chicago Pizza's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.
- Status with the registrar
- Active
- Annual filings
- Up to date
- Last AGM
- 28 Sep 2024
- Active loans
- 0
- Late payments to small suppliers
- None reported
- Paid-up capital
- ₹1 L
- Auditor
- Ajay Agarwal & Co.
- Brand trademark
- Registered (Class 30, device mark 'Chicago Pizza Big Slices, Really Fast', valid to Jan 2029)
Group companies
- Scud Finlease LimitedHolding company · 99.99%
Source: Tracxn (MCA filings) (checked Oct 2026)
Full company recordsFinancials year by year, registered details, leadership and timelineShowHide
Chicago Pizza Financials Over Time
Figures for the brand, from filed or reported accounts.
Source: Tracxn (MCA filings, Neo Palates Pvt Ltd)
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.
Company Profile
The legal entity behind the brand, its leadership, and its official channels.
- Registered name
- Neo Palates Private Limited
- Company type
- Private Limited Company
- CIN
- U15122DL2007PTC167818
- Incorporated
- 6 Sep 2007
- Headquarters
- New Delhi
Leadership
- VVishal KapurFounder and owner
Social presence
Company details source: Tracxn (MCA master data)
Chicago Pizza Timeline
Sep 2007
Neo Palates Pvt Ltd incorporated in Delhi
The franchisor company behind Chicago Pizza; the brand's deck says its first outlet opened in 2007.
SourceSep 2020
Franchise page advertised 'zero franchise fee' and 100+ locations
SourceJul 2022
Nagpur lounge opened; brand claimed 100+ outlets
Brand-issued press release; it also said token advances had been received for 90+ locations and set a ₹1,000 Cr revenue goal within three years.
SourceJul 2025
Franchise deck: 250+ franchises, 17 company-owned, ₹7 L fee
May 2026
Delhi High Court refers a franchisee's ~₹55 L dispute to arbitration
Source
FranchiseChuno Analysis
Our analysis of verified dataHow Chicago Pizza looks once the numbers are checked side by side.
- •Investment in line with the Food & Beverage medianMidpoint ₹23.5 L vs a category median of ₹24 L across brands on FranchiseChuno.
- !The franchisor company is loss-makingIts latest filed accounts show a net loss. Franchisors that lose money can cut support or change terms — ask how franchise operations are funded.
- ✓Brand operating for 19 yearsFounded in 2007. The brand doesn't state when franchising began.
- !Outlet claim is well above its store locatorChicago Pizza claims 250 outlets, but its own store locator lists 86 (3 Oct 2026). Ask for a current list of operating outlets.
- !3 red flags in the news or public discussionSee Reputation & News below, and ask the brand to address each one.
Data completeness
82%
- ✓ Terms checked against the brand's own page
- ✓ Published investment (not an estimate)
- ✓ Franchise fee
- ✓ Royalty
- ○ ROI or payback claim
- ○ Agreement term
- ✓ Training details
- ✓ Outlet cities verified
- ✓ Company financials
- ✓ Legal entity
- ✓ News & public opinion checked
Ask Before You Sign
Questions tailored to what Chicago Pizza does and doesn't publish.
- 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
- 2Ask for the agreement term, renewal fee and exit or transfer terms.
- 3Ask whether you get an exclusive territory, and how large it is.
- 4Ask how the franchisor funds training and support while it's loss-making.
- 5Ask the brand to respond to each red flag listed under Reputation & News.
- 6Have a lawyer review the franchise agreement before paying anything.
- 7Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShowHide
Operations Required
What you'll need on the ground to run this franchise day-to-day.
Area Required
—
Staff Needed
5 people
Setup Time
—
Owner Involvement
—
Best Locations
Malls, food courts, high streets, delivery points
Business Type
Not published
Training & Support
What the brand provides to help you launch and run your franchise.
Duration
20 days
Location
Select Citywalk, Saket, New Delhi, and the franchisee's own outlet
Operations Manual
Step-by-step playbook for running the outlet
Supply Chain Support
Vendor sourcing, inventory & logistics
Technology / POS
Billing, inventory, and management software
Marketing Support
National & local marketing campaigns
Launch Support
Pre-opening setup and grand-opening assistance
Ongoing Field Support
Regular visits and operational coaching
Training Programme
Ongoing Support
What Chicago Pizza franchisees say
We haven't yet heard from enough Chicago Pizza franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.
I run a Chicago Pizza outlet — share how it wentFrequently Asked Questions
What is the total investment for a Chicago Pizza franchise?
What training does Chicago Pizza provide?
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