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Pigeon Kitchen Appliances

Pigeon Kitchen Appliances Franchise

Retail StoresEst. 1999Harohalli, Ramanagara district (near Bengaluru), Karnataka

Pigeon exclusive store franchise: ₹17–25 L incl. ₹15 L refundable deposit, 15–30% commission, 600+ sq ft. 346 stores (Jun 2026).

About This Listing

Stove Kraft's own franchise pages contradict each other on returns and cost. Its franchise page claims 'Break-even 3 Months*', 'Investment Recovery Less than 6 months' and 'Annual ROI 30%'. A 30% yearly return would take about 40 months, not under 6, to recover the investment; recovering ₹17–25 L in six months would need ₹2.8–4.2 L of profit a month, close to an average store's entire monthly sales of ₹4.36 L (Q1 FY27). On cost, its FAQ says ₹17 L (₹15 L refundable deposit + ₹2 L franchise fee), its snapshot says '₹25 Lakhs (Capex + Deposit)', and a Pigeon store page calls it a 'Zero Capex Model'. On rent, the FAQ says FOFO franchisees cover all costs, while the same page lists 'Rent Sharing (FOFO)' and the store page promises a 50% rent contribution. These are the brand's own claims as published (Oct 2026); none of the returns figures could be verified. Get the agreement and real sales and commission statements from existing franchisees before paying.

Source: Stove Kraft's franchise page and a Pigeon store page (Oct 2026)

Pigeon Kitchen Appliances franchise at a glance (terms checked Oct 2026)

Taking franchiseesModels: UnitTerms checked Oct 2026

Investment

₹17 L - ₹25 L

incl. fee · In line with the category (typical ₹18 L–₹33.24 L, median ₹30 L, 7 verified brands)

Ongoing take

No royalty

Franchise fee

No franchise fee

Franchise fee: ₹2 L · Security deposit (funds company-owned store stock): ₹15 L — refundable

Payback

6–6 months

Brand's claim — doesn't add up · In line with the category (typical 6 mo–15 mo, median 9 mo, 4 verified brands)

70Strong · provisionalFranchiseChuno Score · 62% of data verified
  • Outlet network shrank from 363 (Stores on its store locator, Oct 2026 (branchCount)) to 335 (Stores on its store locator, Jun 2026 (Wayback snapshot))
  • The brand's ROI and payback claims contradict each other
  • Legal or regulatory action on record — see Reputation & News
  • Disputes with franchisees: None found (records checked Oct 2026)
  • Outlets we could verify: 363 outlets on the brand's own store locator
  • Outlet claim matches reality: Claims 346, locator lists 363

Outlets

363 verified

Brand claims 346

What we couldn't verify

  • • Outlet closures
  • • Franchisee satisfaction
  • • Profit or loss
  • • Revenue trend

Ask before you sign

  1. Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. Ask for every upfront payment in writing — deposit, onboarding, equipment or stock — and which parts are refundable.
  3. Ask exactly how your margin or commission is calculated, when it's paid, and whether the brand can change it.

Franchise terms checked against Stove Kraft's official Pigeon franchise page on 10 Oct 2026. Figures marked * aren't published by the brand — they come from other published sources or our own estimate, and aren't verified.

Investment Breakdown

Per franchisor
Franchise fee
₹2 L

Fixed fee; refund terms not stated. Same in COFO.

Security deposit (funds company-owned store stock)DepositRefundable
₹15 L

Stove Kraft says it is 100% refundable on exit. Same in COFO.

Total Investment₹17 L

Includes ₹15 L refundable — money you get back when the agreement ends.

Model your own numbers in our calculator

Open the ROI calculator

* Breakdown as published by Pigeon Kitchen Appliances.

Ways to Partner with Pigeon Kitchen Appliances

2 partner models published by the brand. Figures it doesn't publish are left blank.

Unit franchise

FOFO (franchise-owned, franchise-operated)

Investment
₹17 L – ₹25 L
Space
From 600 sq ft
Fee
₹2 L
Royalty / margin
Higher end of the 15–30% commission on store sales; franchisee bears the costs incl. rent (a store page says Stove Kraft contributes 50% of rent)
Territory
Only Pigeon exclusive store in the locality (store page)

78 FOFO stores at end-Jun 2026.

Unit franchise

COFO (company-owned, franchise-operated)

Investment
₹17 L – ₹25 L
Space
From 600 sq ft
Fee
₹2 L
Royalty / margin
Lower end of the 15–30% commission; Stove Kraft pays the rent, franchisee manages all other costs
Territory
—

88 COFO stores at end-Jun 2026.

Our Estimates

FranchiseChuno estimate

Pigeon Kitchen Appliances doesn't publish these, so here is our best read of the market and how we got there. They are our estimates, not the brand's figures — use them to plan, then confirm the real numbers in writing.

  • Franchisee's monthly profit at average store sales

    ₹10,000–60,000 a month*

    Average sales of ₹4.36 L a month (Q1 FY27) at the stated 15–30% commission gives ₹65,000–1.31 L gross. Less two staff (about ₹35,000–45,000 together), power and sundries (about ₹10,000) and, in FOFO, the franchisee's share of rent (assumed ₹15,000–30,000 for 600 sq ft outside metros). COFO at 15% with no rent lands near the low end; FOFO at 30% near the high end. Mature stores selling ₹5 L+ do better. Rough guide only — check with existing franchisees.

    Unit-economics model · Oct 2026

Unit Economics

Brand's own figures

How Pigeon Kitchen Appliances says an outlet's numbers work. These are illustrations, not guarantees — check them against existing franchisees before you sign.

All Pigeon stores

Average sales per storeCompany figure for Q1 FY27 across COCO, COFO and FOFO stores (investor presentation).
4,36,000 INR

Stores older than 2 years

Monthly sales of mature storesMD on the May 2026 earnings call: a majority of stores past 2 years of operation exceed ₹5 L.
5,00,000 INR

COFO / FOFO

Franchisee commission on salesDepends on COFO vs FOFO arrangement (MD, May 2026 earnings call).
15 – 30 %

What Pigeon Kitchen Appliances Says You Can Earn

Claims don't add up

Pigeon Kitchen Appliances's own claim — no evidence given. These are not FranchiseChuno's estimates or a promise of earnings; ask existing franchisees what they actually make.

Annual return on investmentYearly profit as a share of the total investment.
30%
PaybackMonths until cumulative profit equals what you invested.
6 months
Operating break-evenMonths until monthly profit turns positive — not the same as getting your money back.
3 months

Stove Kraft's franchise page states 'Break-even 3 Months*', 'Annual ROI 30%' and 'Investment Recovery Less than 6 months'. These don't agree with each other: a 30% annual ROI implies about 40 months to recover the investment, not under 6. No sample size, period or basis is given.

Reputation & News

4 red flags to check

What the press, courts and real franchisees or customers have said about Pigeon Kitchen Appliances — summarised by us, with every source linked.

  • Legal / regulatory· Jul 2026

    Havells files IP suit against Stove Kraft (Jul 2026)

    The Delhi High Court registered Havells India's suit against Stove Kraft over a geyser design on 30 Jul 2026. On 4 Aug 2026 Stove Kraft said it had stopped making the geyser to that design and proposed settlement terms; if no settlement is reached the court will hear Havells' injunction plea. Pending.

    Source: Delhi High Court via Indian Kanoon
  • Legal / regulatory· Jun 2026

    Atomberg fan-design suit: injunction refused, appeal pending (2025–26)

    Atomberg sued Stove Kraft in 2025 alleging a Stove Kraft fan copied its registered design; a court receiver seized fans under a Jul 2025 order. In Apr 2026 the Bombay High Court found no prima facie infringement and refused an injunction, but stayed its own order; Atomberg's appeal is pending and the stay continued as of Jun 2026.

    Source: Bombay High Court via Indian Kanoon
  • Customer view· Oct 2026★ 1.3/5 · 102 ratings

    PissedConsumer: 1.3/5 from 102 reviews

    Customer reviews of Stovekraft/Pigeon on PissedConsumer average 1.3 out of 5, with complaints about product quality and after-sales service.

    Source: PissedConsumer
  • Legal / regulatory· Apr 2019

    Franchisee arbitration against Stovekraft under a 2011 franchise agreement (2015–19)

    A Belagavi franchisee asked the Karnataka High Court to appoint an arbitrator for disputes under its 2011 franchisee agreement with Stovekraft; the court appointed a former judge in Apr 2019. The dispute's details and outcome are not public, and it predates the Pigeon exclusive-store programme.

    Source: Karnataka High Court via Indian Kanoon
Show 4 more
  • In the news· Oct 2025

    Stovekraft targets 500 stores by Apr 2027 (ET Retail, Oct 2025)

    Stove Kraft said it had crossed 300 exclusive stores and planned 500 by Apr 2027 through a franchise-led, rent-sharing model, expecting standalone outlets to reach 15–20% of revenue within two years.

    Source: ET Retail
  • Customer view· Oct 2026★ 4.9/5 · 1,148 ratings

    Store ratings shown on its locator: 4.7–5.0

    The first 24 stores on Stove Kraft's own locator show review averages of 4.7–5.0 (e.g. Visakhapatnam Madhavdara 4.9 from 1,148 reviews). Shown by the brand; source of the reviews not stated.

    Source: Pigeon store locator (the brand's own site)
  • employee_opinion· Oct 2026★ 3.9/5 · 519 ratings

    Employee rating 3.9/5 on AmbitionBox (519 reviews)

    519 employee reviews average 3.9 out of 5.

    Source: AmbitionBox
  • In the news· Dec 2025

    ICRA upgrades Stove Kraft to A (Stable) / A1 (Dec 2025)

    ICRA raised the long-term rating from A- (Positive) to A (Stable) and the short-term rating from A2 to A1, communicated on 18 Dec 2025.

    Source: ScanX (company disclosure)

Key Terms at Pigeon Kitchen Appliances

The clauses that shape day-to-day running and your exit — read these before the fee.

Exit
The security deposit is described as 100% refundable on exit.
Stock & returns
All store inventory belongs to Stove Kraft and is funded by the franchisee's deposit (MD, May 2026 earnings call).
Who pays for what
COFO: the company pays rent and the franchisee manages all other costs. FOFO: the FAQ says the franchisee covers all costs and receives a higher margin to offset rent — but the same franchise page lists 'Rent Sharing (FOFO)' under ongoing support and 'Rental Model: Rent-sharing', and a Pigeon store page promises a 50% rent contribution in FOFO.
Territory
A Pigeon store page promises 'Exclusive Territory Rights' — the only Pigeon Exclusive Store in your locality; no radius is defined.
Pricing
Stove Kraft says stores keep price parity between online and offline channels.
Other terms
No lock-in period; franchisees may open more stores after 3 months of successful operations.
Other terms
Stove Kraft expects a hands-on franchisee and a minimum of two staff (one store manager, one sales promoter).

Legal & Contract Summary

Key contract terms at a glance — read before you sign.

Agreement Type

FOFO

Franchisee-Owned, Franchisee-Operated

Contract Duration

—

Renewal Available

—

Territory Exclusivity

—

Non-Compete Clause

—

Exit Clause

—

Who Can Apply for Pigeon Kitchen Appliances

Conditions the brand sets for partners, and the licences the business needs.

  • Age and experience: 18+ with basic retail knowledgeRequired
  • Store: 600+ sq ft; own or leased property (form asks)Required
  • Staff: Minimum 2 (1 store manager, 1 sales promoter)Required
  • Documents: Application and financial documentsRequired

About the Brand

Brand USP

A listed appliance maker's own Pigeon store chain, where the franchisee runs the store on company-owned stock for a 15–30% commission.

Parent CompanyStove Kraft Limited
HeadquartersHarohalli, Ramanagara district (near Bengaluru), Karnataka
Pigeon is the main kitchen-appliance and cookware brand of Stove Kraft Ltd, a Bengaluru manufacturer listed on the NSE and BSE that also sells Gilma and BLACK+DECKER products. Since its first exclusive store in Jun 2022, Stove Kraft has built a chain of Pigeon stores selling pressure cookers, cookware, mixer grinders, cooktops, hobs, chimneys and small appliances: 346 stores in 160 cities at the end of Jun 2026, of which 166 were run by franchisees (88 COFO, 78 FOFO) and 180 by the company, and its store locator listed 363 stores in Oct 2026. Stove Kraft reported revenue from operations of ₹1,607.4 Cr and net profit of ₹42.0 Cr in FY26; own retail was 8.7% of revenue in Q1 FY27. The franchise is a 600+ sq ft Pigeon store with at least two staff. Stove Kraft's franchise page puts the investment at ₹17 L — a ₹15 L security deposit refundable on exit plus a ₹2 L franchise fee — and elsewhere at ₹25 L including capex. The stock stays Stove Kraft's, funded by the deposit, and the franchisee earns a 15–30% commission on sales depending on the model, its managing director told analysts in May 2026. In the COFO model the company pays the rent; in FOFO, its FAQ says, the franchisee pays the costs for a higher margin, though the same page lists 'Rent Sharing (FOFO)' and a store page promises a 50% rent contribution. There is no lock-in, and a store page promises the only Pigeon store in the locality. Its stores averaged sales of ₹4.36 L a month each in Q1 FY27. What to watch: the franchise page claims break-even in 3 months, a 30% annual ROI and investment recovery in under 6 months. Recovering ₹17–25 L in six months would need ₹2.8–4.2 L of profit a month, close to an average store's entire monthly sales of ₹4.36 L; at a 15–30% commission on those sales, a franchisee grosses roughly ₹65,000–1.3 L a month before staff, power and any rent share. Stove Kraft's own pages also disagree on capex ('zero capex' vs ₹25 L with capex) and on whether FOFO franchisees get a rent contribution, and no agreement term, renewal or territory size is published. Stove Kraft faces intellectual-property suits: Havells sued in Jul 2026 over a geyser design (Stove Kraft told the court it had stopped making that design and the two were discussing a settlement), and Atomberg is appealing the Apr 2026 refusal of an injunction over a fan design, a refusal that is on hold while the appeal is heard. It uses the Pigeon name under consent terms with Japan's Pigeon Corporation and has been in court since 2022 with a Chennai firm over the name. In 2019 a franchisee under an earlier (2011) franchise agreement had an arbitrator appointed against Stove Kraft; the result isn't public. Customer reviews of the company on PissedConsumer average 1.3/5. Ask existing franchisees for real monthly sales and commission statements; the listed company's profits say nothing about a store's.

Why invest in Pigeon Kitchen Appliances?

- Stove Kraft is listed on the NSE and BSE; its FY26 audited results show revenue from operations of ₹1,607.4 Cr and net profit of ₹42.0 Cr with an unmodified audit opinion (company figures, not store earnings) - Franchised stores rose from 95 to 166 between Sep 2025 and Jun 2026 while company-run stores fell from 201 to 180 (investor presentation, Q1 FY27) - ₹15 L of the ₹17 L investment is a security deposit Stove Kraft says is 100% refundable on exit, and the stock remains the company's

Pigeon Kitchen Appliances by the Numbers

As stated by the brand

346 in 23 states and 160 cities

Pigeon exclusive stores · Jun 2026

Brand claim

₹4.36 L a month (Q1 FY27)

Average sales per store · Jun 2026

Brand claim

8.7% (Q1 FY27); retail revenue up 86.3% year on year

Own retail share of company revenue · Jun 2026

Brand claim

55–56% in Q1 FY27, up from 43% a year earlier

Franchise-operated share of retail sales · Jun 2026

Brand claim

500 standalone Pigeon stores by end-2027 (Aug 2026 earnings call; Apr 2027 in Oct 2025 press)

Store target · Aug 2026

Brand claim

Pigeon Kitchen Appliances Outlet Network

YearOpenedClosedTransferredNet
New stores added under the franchise model in Q1 FY2717———

By format · Sep 2025

  • COCO stores, end-Sep 2025 (Q2 FY26)201
  • COCO stores, end-Dec 2025 (Q3 FY26)186
  • COCO stores, end-Mar 2026 (Q4 FY26)182
  • COCO stores, end-Jun 2026 (Q1 FY27)180
  • COFO stores, end-Jun 2026 (Q1 FY27)88
  • COFO stores, end-Mar 2026 (Q4 FY26)79
  • FOFO stores, end-Jun 2026 (Q1 FY27)78
  • COFO stores, end-Dec 2025 (Q3 FY26)75
  • FOFO stores, end-Mar 2026 (Q4 FY26)68
  • COFO stores, end-Sep 2025 (Q2 FY26)62
  • FOFO stores, end-Dec 2025 (Q3 FY26)52
  • FOFO stores, end-Sep 2025 (Q2 FY26)33

Outlet count over time

  1. Oct 2026363

    Stores on its store locator, Oct 2026 (branchCount) · pigeonstores.stovekraft.com

  2. Jun 2026335

    Stores on its store locator, Jun 2026 (Wayback snapshot) · pigeonstores.stovekraft.com

Cities with Outlets

Show all 45 cities
Visakhapatnam, Andhra PradeshVijayawada, Andhra PradeshGuntur, Andhra PradeshTirupati, Andhra PradeshPatna, BiharGaya, BiharMuzaffarpur, BiharRaipur, ChhattisgarhBilaspur, ChhattisgarhAhmedabad, GujaratSurat, GujaratRajkot, GujaratFaridabad, HaryanaAmbala, HaryanaRanchi, JharkhandJamshedpur, JharkhandDhanbad, JharkhandBangalore, KarnatakaMysuru, KarnatakaHubballi, KarnatakaKochi, KeralaBhopal, Madhya PradeshIndore, Madhya PradeshRourkela, OdishaLudhiana, PunjabJalandhar, PunjabJaipur, RajasthanJodhpur, RajasthanUdaipur, RajasthanChennai, Tamil NaduCoimbatore, Tamil NaduMadurai, Tamil NaduSalem, Tamil NaduHyderabad, TelanganaWarangal, TelanganaLucknow, Uttar PradeshVaranasi, Uttar PradeshGhaziabad, Uttar PradeshMeerut, Uttar PradeshDehradun, UttarakhandHaridwar, UttarakhandSiliguri, West BengalDelhi, DelhiJammu, Jammu and KashmirPuducherry, Puducherry

Cities with Outlets

45 cities
Has an outlet
Major city, no outlet listed
Click a city to explore

Company Financials

Parent / group level

These figures are for Stove Kraft Limited, not this brand alone — separate from what a single franchise outlet earns.

Revenue (FY26)

₹1607.42 Cr

Net profit (FY26)

₹41.99 Cr

Employees (Aug 2025)

4,791

A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.

Company Health Check

What Pigeon Kitchen Appliances's franchisor company has filed with the registrar and the courts — the checks a lawyer would run before you sign.

Status with the registrar
Active
Annual filings
Up to date
Last AGM
26 Sep 2025
Late payments to small suppliers
172
Paid-up capital
₹33.11 Cr
Auditor
Price Waterhouse Chartered Accountants LLP
Brand trademark
Used under consent terms (Dec 2007 and Dec 2008) with Japan's Pigeon Corporation, as recorded by the Madras High Court; in Dec 2025 the court ordered the Trade Marks Registry to advertise Stove Kraft's Class 20 'Pigeon' application. Civil suits over the 'Pigeon' name with a Chennai firm (Sree Mukesh Marketing / Pigeon Industries) were pending in Bengaluru in 2023, and trademark rectification petitions between Stove Kraft and Sree Mukesh Marketing were set for a joint trial in the Madras High Court in Apr 2026.

Source: MCA filings via Tracxn; Stove Kraft FY26 audited results; Indian Kanoon (checked Oct 2026)

Full company recordsFinancials year by year, registered details, leadership and timelineShow

Pigeon Kitchen Appliances Financials Over Time

Figures for the parent company, from filed or reported accounts.

FY25
₹1449.82 Cr
Profit ₹38.51 Cr
FY26
₹1607.42 Cr▲ 11%
Profit ₹41.99 Cr

Source: Stove Kraft audited results (whole company)

A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle — talk to existing franchisees and see their accounts before you decide.

Company Profile

The legal entity behind the brand, its leadership, and its official channels.

Registered name
Stove Kraft Limited
Company type
Public Limited Company (listed)
CIN
L29301KA1999PLC025387
Incorporated
28 Jun 1999
Headquarters
Harohalli, Ramanagara district (near Bengaluru), Karnataka

Leadership

  • RRajendra GandhiManaging Director and founder, Stove Kraft Ltd

Social presence

LinkedIn

Company details source: MCA records via Tracxn; Stove Kraft stock-exchange filings

Pigeon Kitchen Appliances Timeline

  1. Jun 1999

    Stove Kraft incorporated

    Pigeon has been sold since 1999 (store page).

    Source
  2. Dec 2007

    Consent terms with Pigeon Corporation on use of the 'Pigeon' mark

    Further terms Dec 2008 (as recorded by the Madras High Court).

    Source
  3. Jun 2022

    First Pigeon exclusive store opens

  4. Oct 2025

    Crosses 300 stores; targets 500 by Apr 2027

    Source
  5. Jun 2026

    346 stores, 166 run by franchisees

  6. Dec 2027Announced plan

    Target: 500 standalone Pigeon exclusive stores

    Stated on the Aug 2026 earnings call as 'by the year end 2027'; ET Retail (Oct 2025) had reported Apr 2027.

FranchiseChuno Analysis

Our analysis of verified data

How Pigeon Kitchen Appliances looks once the numbers are checked side by side.

  • •Investment below the Retail Stores medianMidpoint ₹21 L vs a category median of ₹30 L across brands on FranchiseChuno.
  • ✓The franchisor company is profitableIts latest filed accounts show a net profit. That's the franchisor's money, not yours: a profitable franchisor doesn't mean its franchisees make money. Check real outlet numbers before you invest.
  • ✓Brand operating for 27 yearsFounded in 1999. The brand doesn't state when franchising began.
  • ✓Outlet claim matches its store locator363 outlets on its own store locator (Oct 2026), in line with the 346 it claims.
  • !4 red flags in the news or public discussionSee Reputation & News below, and ask the brand to address each one.

Data completeness

82%

  • ✓ Terms checked against the brand's own page
  • ✓ Published investment (not an estimate)
  • ✓ Franchise fee
  • ○ Royalty
  • ✓ ROI or payback claim
  • ○ Agreement term
  • ✓ Training details
  • ✓ Outlet cities verified
  • ✓ Company financials
  • ✓ Legal entity
  • ✓ News & public opinion checked

Ask Before You Sign

Questions tailored to what Pigeon Kitchen Appliances does and doesn't publish.

  1. 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit — a franchisor making money doesn't mean its franchisees do.
  2. 2Ask for every upfront payment in writing — deposit, onboarding, equipment or stock — and which parts are refundable.
  3. 3Ask exactly how your margin or commission is calculated, when it's paid, and whether the brand can change it.
  4. 4Ask for the agreement term, renewal fee and exit or transfer terms.
  5. 5Ask whether you get an exclusive territory, and how large it is.
  6. 6Ask the brand to respond to each red flag listed under Reputation & News.
  7. 7Have a lawyer review the franchise agreement before paying anything.
  8. 8Visit 2–3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShow

Operations Required

What you'll need on the ground to run this franchise day-to-day.

Area Required

600 sq ft

Staff Needed

2 people

Setup Time

—

Owner Involvement

—

Best Locations

Not published

Business Type

Not published

Training & Support

What the brand provides to help you launch and run your franchise.

Operations Manual

Step-by-step playbook for running the outlet

Not published

Supply Chain Support

Vendor sourcing, inventory & logistics

Not published

Technology / POS

Billing, inventory, and management software

Included

Marketing Support

National & local marketing campaigns

Not included

Launch Support

Pre-opening setup and grand-opening assistance

Included

Ongoing Field Support

Regular visits and operational coaching

Not published

Training Programme

Staff hiring and training support by Stove Kraft, plus regular training programmes (franchise page); no duration or fee published.

Ongoing Support

Site finalisation with Stove Kraft's business-development team, legal-agreement guidance, store layout and design by its vendors, fabrication through authorised partners, visual merchandising, launch event, Google SEO set-up, monthly digital marketing, retail POS software and ATL (TV, radio, digital) advertising.

What Pigeon Kitchen Appliances franchisees say

We haven't yet heard from enough Pigeon Kitchen Appliances franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.

I run a Pigeon Kitchen Appliances outlet — share how it went

Frequently Asked Questions

What is the total investment for a Pigeon Kitchen Appliances franchise?
Pigeon Kitchen Appliances states an investment of ₹17 lakh–₹25 lakh. Stove Kraft's FAQ says the investment is ₹17 L in every city tier (₹15 L refundable security deposit + ₹2 L franchise fee); its franchise snapshot says ₹25 L (capex + deposit). The deposit funds store stock, which remains the company's. A store page calls it a 'zero capex model'. GST is not mentioned.
What return does Pigeon Kitchen Appliances say a franchise makes?
Pigeon Kitchen Appliances states 30% a year on the total investment. This is the brand's own claim; check it with existing franchisees.
How long does Pigeon Kitchen Appliances say it takes to recover the investment?
Pigeon Kitchen Appliances states a payback of 6 months — the time for cumulative profit to equal the initial investment, as the brand claims it.
When does a Pigeon Kitchen Appliances outlet break even?
Pigeon Kitchen Appliances states that an outlet's monthly operating profit turns positive after about 3 months. Break-even is not the same as recovering your investment.
What training does Pigeon Kitchen Appliances provide?
Staff hiring and training support by Stove Kraft, plus regular training programmes (franchise page); no duration or fee published.

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