Van Heusen Franchise
Van Heusen apparel stores: ABLBL quotes ~ā¹50 L for a 1,000 sq ft franchise store (all brands); 600+ Van Heusen stores, 283 company-run (Mar 2026).
Van Heusen franchise at a glance (terms checked Oct 2026)
Investment
ā¹50 L
Partly published by the brand Ā· In line with the category (typical ā¹50 Lāā¹50 L, median ā¹50 L, 6 verified brands)
Ongoing take
Not published
Franchise fee
Not published
Payback
Not published
- Outlet network shrank from 3068 (ABLBL lifestyle-brands portfolio (Louis Philippe, Van Heusen, Allen Solly, Peter England, Simon Carter; incl. value stores) ā FY24) to 2945 (ABLBL lifestyle-brands portfolio ā FY26)
- Legal or regulatory action on record ā see Reputation & News
- Disputes with franchisees: None found (records checked Oct 2026)
- Company standing: Active and up to date with the registrar
Outlets
600 (brand claim)
What we couldn't verify
- ā¢ Outlet closures
- ā¢ Franchisee satisfaction
- ā¢ Profit or loss
- ā¢ Revenue trend
Ask before you sign
- Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit ā a franchisor making money doesn't mean its franchisees do.
- Get a written, itemised cost breakdown ā the brand hasn't published one.
- Ask for the one-time franchise fee in writing, and whether any part is refundable.
Franchise terms checked against Aditya Birla Lifestyle Brands' franchisee enquiry page (all its brands, incl. Van Heusen) on 15 Oct 2026. Figures marked * aren't published by the brand ā they come from other published sources or our own estimate, and aren't verified.
Ways to Partner with Van Heusen
2 partner models published by the brand. Figures it doesn't publish are left blank.
Exclusive brand outlet (franchise)
- Investment
- ā¹50 L+
- Space
- From 1,000 sq ft
- Who it suits
- ABLBL asks applicants to confirm they meet its investment criterion (from about ā¹50 L for a 1,000 sq ft store) and to propose a location.
One enquiry route for all ABLBL brands; ABLBL says Van Heusen expands through both owned and franchise models. Fee, margin, term and territory are not published. A 2015 Van Heusen store agreement seen in court records was a 5-year dealership, extendable by 5 years with mutual consent.
Multi-brand outlet / department-store stockist
- Investment
- ā
- Space
- ā
- Who it suits
- ā
ABLBL brands also sell through 39,500+ multi-brand outlets and 6,500+ department-store shop-in-shops (all brands); no trade terms published.
Our Estimates
FranchiseChuno estimateVan Heusen doesn't publish these, so here is our best read of the market and how we got there. They are our estimates, not the brand's figures ā use them to plan, then confirm the real numbers in writing.
Set-up cost of a 1,000ā2,000 sq ft Van Heusen franchise store
ā¹50 Lāā¹1.2 Cr*
ABLBL publishes about ā¹50 L as the starting investment for a 1,000 sq ft store ā one figure for all its brands, contents not stated. Van Heusen's 283 company-run stores average about 1,800 sq ft (5,16,667 sq ft, Mar 2026), so we scale ABLBL's figure to 1,000ā2,000 sq ft (ā¹50 Lāā¹1 Cr) and allow up to ā¹20 L more for a rent deposit and opening stock if they are not in ABLBL's figure. Lower if stock is supplied on credit or sale-or-return (not confirmed). Excludes property purchase; GST treatment not stated.
Analyst judgement Ā· Oct 2026
Reputation & News
2 red flags to checkWhat the press, courts and real franchisees or customers have said about Van Heusen ā summarised by us, with every source linked.
- Legal / regulatoryĀ· Dec 2020
Terminated Van Heusen dealer in Shimla claimed ā¹2 Cr+ in losses
A Bengaluru civil court (Dec 2020) records that ABFRL ended a Van Heusen dealership on 3 months' notice in 2016; the dealer alleged unfair trade practices and claimed over ā¹2.13 Cr, ABFRL paid ā¹23 L under a settlement the dealer later disputed, and the court barred the dealer from using the Van Heusen board.
Source: City Civil Court, Bengaluru, O.S. 4198/2017 - Legal / regulatoryĀ· Jul 2026
Parent in dispute with a terminated franchisee in Dhanbad
Jharkhand High Court (3 Jul 2026) dismissed ABLBL's writ in a landlord's eviction case over a shop ABLBL leased and a franchisee ran; the order notes a pending commercial-court dispute between ABLBL and the terminated franchisee. The order doesn't name the brand sold in the shop.
Source: Jharkhand High Court, W.P.(C) 2445 of 2026 - In the newsĀ· May 2026
Parent's FY26: revenue up 7%, profit up, net debt down
ABLBL reported FY26 revenue of ā¹8,396 Cr (FY25 ā¹7,830 Cr), PAT ā¹171 Cr (ā¹60 Cr) and net debt of ā¹726 Cr (ā¹781 Cr), with 300+ stores opened gross and 90+ net. Van Heusen's own figures are not given.
Source: ABLBL press release, Q4 FY26 (the brand's own site) - employee_opinionā 4.1/5 Ā· 203 ratings
AmbitionBox: ABLBL rated 4.1/5 by employees
Rating for Aditya Birla Lifestyle Brands as an employer (all brands).
Source: AmbitionBox
Key Terms at Van Heusen
The clauses that shape day-to-day running and your exit ā read these before the fee.
- Exit
- In a 2015 Van Heusen dealership agreement (Shimla) described in a court judgment, either party could end the agreement with 3 months' written notice; the brand did so in 2016. Current terms are not published.
- Renewal
- The same 2015 agreement ran for 5 years with an option to extend by a further 5 years.
- Other terms
- Under that agreement all goodwill from use of the Van Heusen name vested in the brand owner, and display material (signage, VM frames) was supplied on loan and had to be returned on exit.
Legal & Contract Summary
Key contract terms at a glance ā read before you sign.
Agreement Type
Not specifiedContract Duration
āRenewal Available
āTerritory Exclusivity
āNon-Compete Clause
āExit Clause
āAbout the Brand
Brand USP
Workwear-led apparel brand sold in India since 1990, part of listed Aditya Birla Lifestyle Brands, which says Van Heusen grows through both company-run and franchise stores.
Why invest in Van Heusen?
Van Heusen by the Numbers
Source marked on each figureover 600 (283 company-owned and operated)
Van Heusen stores Ā· Mar 2026
Company filingabout 65% (all brands)
Share of ABLBL exclusive stores that are franchise-led Ā· FY26
Company filing3,348 in ~800 cities and towns
ABLBL exclusive brand outlets (all brands) Ā· Mar 2026
Company filing945 distinct store IDs ā more than the 600+ stores reported, so it likely includes department-store counters, innerwear stores or old entries
Store pages in Van Heusen's store sitemap Ā· 10 Oct 2026
Store locator20,500+
ABLBL permanent employees Ā· FY26
Company filingVan Heusen Outlet Network
By format Ā· Mar 2026
- Van Heusen stores in India600
- Van Heusen company-owned, company-operated stores283
- Van Heusen Innerwear company-owned, company-operated stores (separate format)51
Outlet count over time
- Mar 20243,068
ABLBL lifestyle-brands portfolio (Louis Philippe, Van Heusen, Allen Solly, Peter England, Simon Carter; incl. value stores) ā FY24 Ā· ablbl.in
- Mar 20252,903
ABLBL lifestyle-brands portfolio ā FY25 Ā· ablbl.in
- Mar 20262,945
ABLBL lifestyle-brands portfolio ā FY26 Ā· ablbl.in
Cities with Outlets
Show all 77 citiesHide the city list
Company Financials
Parent / group levelThese figures are for Aditya Birla Lifestyle Brands Ltd, not this brand alone ā separate from what a single franchise outlet earns.
Revenue (FY26)
ā¹8396 Cr
Net profit (FY26)
ā¹171 Cr
Employees (FY26 (ABLBL, all brands, permanent employees))
20,500
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle ā talk to existing franchisees and see their accounts before you decide.
Company Health Check
What Van Heusen's franchisor company has filed with the registrar and the courts ā the checks a lawyer would run before you sign.
- Status with the registrar
- Active
- Last AGM
- 23 Sep 2025
- Paid-up capital
- ā¹1221.08 Cr
- Auditor
- Price Waterhouse & Co Chartered Accountants LLP
Group companies
- Birla Group Holdings Pvt Ltdpromoter Ā· 14.55%
- IGH Holdings Pvt Ltdshareholder Ā· 11.18%
- Pilani Investment and Industries Corporation Ltdshareholder Ā· 8.52%
- Grasim Industries Ltdshareholder Ā· 8%
- Hindalco Industries Ltdshareholder Ā· 4.12%
- Aditya Birla Fashion and Retail LtdGroup company
Source: ABLBL annual report FY26; MCA data via Tracxn; Indian Kanoon (checked Oct 2026)
Full company recordsFinancials year by year, registered details, leadership and timelineShowHide
Van Heusen Financials Over Time
Figures for the parent company, from filed or reported accounts.
Source: ABLBL annual report FY26 (comparative year) Ā· ABLBL annual report FY26
A profitable franchisor doesn't mean profitable franchisees. These are the company's numbers, not an outlet's. A franchisor can grow on fees and supplies while outlets struggle ā talk to existing franchisees and see their accounts before you decide.
Company Profile
The legal entity behind the brand, its leadership, and its official channels.
- Registered name
- Aditya Birla Lifestyle Brands Limited
- Company type
- Public Limited Company (listed)
- CIN
- L46410MH2024PLC423195
- Incorporated
- 9 Apr 2024
- Headquarters
- Bengaluru, Karnataka (corporate office); registered office Mumbai
Leadership
- AAshish DikshitManaging Director, Aditya Birla Lifestyle Brands
- VVishak KumarDeputy Managing Director & CEO, Aditya Birla Lifestyle Brands
Social presence
Company details source: MCA data via Tracxn; ABLBL annual report FY26
Van Heusen Timeline
1990
Van Heusen enters India
Oct 2015
Dealership agreement for a Van Heusen store in Shimla (5 years + 5)
Terminated by the brand on 3 months' notice in May 2016; dispute followed.
Source2016
Van Heusen Innerwear launched
Apr 2024
Aditya Birla Lifestyle Brands Ltd incorporated
SourceJun 2025
ABLBL lists on NSE and BSE after demerger from ABFRL
FranchiseChuno Analysis
Our analysis of verified dataHow Van Heusen looks once the numbers are checked side by side.
- āThe franchisor company is profitableIts latest filed accounts show a net profit. That's the franchisor's money, not yours: a profitable franchisor doesn't mean its franchisees make money. Check real outlet numbers before you invest.
- āBrand operating for 36 yearsFounded in 1990. The brand doesn't state when franchising began.
- !2 red flags in the news or public discussionSee Reputation & News below, and ask the brand to address each one.
Data completeness
45%
- ā Terms checked against the brand's own page
- ā Published investment (not an estimate)
- ā Franchise fee
- ā Royalty
- ā ROI or payback claim
- ā Agreement term
- ā Training details
- ā Outlet cities verified
- ā Company financials
- ā Legal entity
- ā News & public opinion checked
Ask Before You Sign
Questions tailored to what Van Heusen does and doesn't publish.
- 1Speak to at least 3 franchisees who have run an outlet for 2+ years and see their actual monthly sales and profit ā a franchisor making money doesn't mean its franchisees do.
- 2Get a written, itemised cost breakdown ā the brand hasn't published one.
- 3Ask for the one-time franchise fee in writing, and whether any part is refundable.
- 4Ask for the royalty and any marketing-fund fee, and how they're calculated (on sales or profit).
- 5Ask for the agreement term, renewal fee and exit or transfer terms.
- 6Ask whether you get an exclusive territory, and how large it is.
- 7Ask the brand to respond to each red flag listed under Reputation & News.
- 8Have a lawyer review the franchise agreement before paying anything.
- 9Visit 2ā3 existing outlets and speak to their owners without the brand present.
Running the outletSpace, staff, launch steps, training, support and who does whatShowHide
Operations Required
What you'll need on the ground to run this franchise day-to-day.
Area Required
1,000 sq ft
Staff Needed
ā
Setup Time
ā
Owner Involvement
ā
Best Locations
Not published
Business Type
Not published
Training & Support
What the brand provides to help you launch and run your franchise.
Operations Manual
Step-by-step playbook for running the outlet
Supply Chain Support
Vendor sourcing, inventory & logistics
Technology / POS
Billing, inventory, and management software
Marketing Support
National & local marketing campaigns
Launch Support
Pre-opening setup and grand-opening assistance
Ongoing Field Support
Regular visits and operational coaching
What Van Heusen franchisees say
We haven't yet heard from enough Van Heusen franchisees to show anything. We publish totals once 3 or more people who run an outlet have answered and we've called each one to check.
I run a Van Heusen outlet ā share how it wentFrequently Asked Questions
What is the total investment for a Van Heusen franchise?
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